Display Skills Of Children's Clothing Stores

With the development of children's wear industry nowadays, the management of children's clothing depends not only on management skills and suitable location, but also the decoration and display of storefront. Good display methods can not only improve the brand of their own brand, but also provide a reasonable platform for the children's wear brand learning.

Children's clothing store shelves are becoming more and more abundant, and also become a main decoration part of the storefront itself. The main purpose of shelf setting is to facilitate customers to appreciate, pick and try clothes. clothing Storefront management If there is no shelf management, goods can not be replenish in time after they are sold out, which may lead to unsalable goods occupying most of the storefront space, forming commodity sales constraints, and will lose many business opportunities and derogate from competitiveness. Shelf management should pay attention to the profits of good commodities to achieve a certain proportion of the amount of display, and configured in the customer easy to see, convenient to get the shelf display location, not too. Best seller The commodity and profit margin goods are allocated in a slightly poor shelf position, with a reasonable sales structure to increase profits.

There are many ways to display the shelves of clothes, which are frequently adjusted in daily management. Shelf management must grasp the common knowledge of adjusting shelves, and maintain the overall sense of harmony.

The goods are stacked and hung neatly and orderly, and the storefront is clean and tidy.

All garments should be kept clean and smooth, and the tag must not be exposed and removed.

All positive display positions that can be seen by customers should be displayed on the front side.

The top of the shelf should be selected as the best selling, classic and brightly colored clothing matching display (110 or 120 yards). All clothing hooks are aligned and must not be directed towards customers.

Whether the clothing is beautiful or not, the distance between the shoulders should be the main measure. The common standard is 5-7 cm in spring and summer. Autumn and winter 7-10 centimeters.

According to the color system, clothing with the same style or the same design elements should be put together.

A kind of clothing The store area is limited, and the goods that can be displayed on the shelf are limited. If there are too many goods, the upper and lower garments can be displayed and displayed, and the matching clothing will be evenly distributed in the rack. The lower garment can only take up the 20%-30% of the upper garment, the color of the upper and lower parts should be coordinated, the lower garment should be displayed at intervals, and not each coat can be downloaded or displayed on the lower garment. Skirts and trousers should be hung out, and the main colors of a shelf can be made up of 3 colors. Black, white and grey are commonly used display colors, which are easier to match with other clothing colors.

Do a good job of clothing merchandise positioning management. Merchandise positioning is a very important job in store shelf management. After a large scale adjustment of shelf display, the display personnel should be familiar with the location and matching relationship of the merchandise in time, so that the sales work can be carried out without affecting the accurate and fast service for the customers.