Chengshang Group Pfer Shares Of Maui Department Store In Nanchong

< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > Chenggong group < /a > May 30th announcement, agreed to the controlling shareholder of Nanchong maotie general store to pfer its holdings of Nanchong Commercial Co., Ltd. (hereinafter referred to as Nanchong business) 100% stake.

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< p > reporter noted that this means that after the closure of Heze Dongfanghong store and Luzhou Baita store, Nanchong's maotie department store model Street store has become another "abandoned son" on the expansion road of chengshang group, indicating that the operation of the company in the three tier city stores is not as good as expected, and the pace of expansion outside Chengdu is slowing down.

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< p > < strong > pfer resulted in a yield of 71 million yuan < /strong > < /p >

< p > May 30th, chengshang group announced that it agreed to sign the equity pfer contract of Nanchong Maui department store and Nanchong Jun fan shopping malls limited liability company (hereinafter referred to as Nanchong military fan).

Maui department store in Nanchong, which has a 100% stake in Nanchong business, pfers 100 million yuan to Nanchong military fan, while Nanchong military fan also assumes 49 million 740 thousand yuan of liabilities for Nanchong business.

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< p > public information shows that in 2013, Nanchong commercial < a href= "//www.sjfzxm.com/news/index_c.asp" > net profit < /a > only 679 thousand and 900 yuan, a decrease of 56.13% compared with the same period last year, because the "model Street shop rental floor three to four floor empty area three months, resulting in a year-on-year decline in rental income."

As of April 30, 2014, Nanchong's total business assets were 43 million 870 thousand and 700 yuan, and its net assets amounted to -586.49 million yuan.

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< p > reporter noted that in fact, since the opening of the model Street store in Nanchong in 2008, it has been operating in the mode of self-supporting combined leasing, and its self operated business is not good enough. It was only in 2011 that it lost its profits for the first time.

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< p > for the sale of all the shares of Sun company, chengshang group said in a notice, "this is in line with the company's disposal of stock low yield assets, improve the investment return rate of business strategy.

The cash recovered from equity pfer will be used to increase investment in high-quality assets, and is conducive to the realization of the medium and long-term development strategy of the company.

After the pfer is completed, the estimated net profit for the company will be about 71 million yuan.

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Selling P business in Nanchong is only part of the failure of the Chengdu group's "radiation Sichuan" strategy.

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In P, 2013, chengshang group closed a store in Luzhou.

At the end of August of that year, Luzhou Baita store, the people's business department of chengshang group, was unable to renew its lease with the property owners because of the expiration of the lease contract. The business group closed it, resulting in a 27.15% decline in its main business.

In addition, the 2013 annual report of chengshang group also showed that the main business revenue of the company also declined by 1.5% in Mianyang.

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< p > < strong > there is still no new move in the development of foreign merchants. < /strong > < /p >

< p > it is worth noting that just a year ago, chengshang group also had confidence in the operation of three line city stores.

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< p > "the three line cities will have broad prospects for the future consumer market, and there are big opportunities for the development of several three line city stores."

Chengshang group described in its 2012 annual report, "during the reporting period, the company attaches great importance to the operation and management of the three line city stores, including Luzhou, Mianyang and Nanchong.

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< p > but although the chengshang group said in its 2013 annual report, it will continue to search for high-quality property and suitable plots in the province in 2014, and further improve the network layout of the company's inner gate store in Sichuan.

However, judging from the current situation, chengshang group has not yet made any new moves in its external expansion.

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< p > GF Securities Research Report also pointed out that Sichuan's increasingly fierce competition in department stores and consumption growth slowed down, which led to the longer incubation time and the slower growth of main stores in the new business group. "Coupled with less store stores in the future, the slower pace of expansion outside Chengdu is the main pressure on the company's future growth."

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Ran Lichun, Secretary General of the Sichuan chain store association, < p > < a href= > //www.sjfzxm.com/news/index_c.asp > /a believes that the double brand strategy of chengshang group "people's shopping malls + Maui department store" should be adjusted. "The influence of chengshang's own brand has weakened in the three tier cities, and the comprehensive shopping malls are no longer able to adapt, so we should speed up the pformation."

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< p > "under the fierce competition of department stores, the brand influence of merchants has also been weakened.

Selling part of the store assets at high prices will help the company. "

Ran Chun told reporters, "in addition, the comprehensive shopping malls are no longer suitable for these cities. Chengshang group needs to pform as soon as possible."

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< p > yesterday, the reporter called Gao Hongbiao, chairman of chengshang group, while the other side declined the interview on the grounds of foreign affairs, and Zheng Yi's telephone was never answered.

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