Analysis Of The Adverse Effects Of Fear
Picking up the phone is stressful and incoherent.
Blush before you speak, forget everything if you are ready.
I only talk to myself, but when customers interrupt, I don't know how to deal with it.
...
This is the fear that most of the new salespeople have. The more afraid of failure, the more nervous, fear and panic, the more panic and panic, the easier it is to lead to the failure of sales calls, and sometimes even the selling activities have not started yet.
Under such fear, the new salesperson often delays the sales work. Sometimes, a good sales opportunity is missed in the procrastination.
Therefore, the first psychological obstacle to be overcome by telemarketing staff is fear.
When you negate a feeling in your subconscious mind, you will continue to affect your feelings in an uncontrollable, non subconscious way.
This fear makes salesperson's telephone sales work unsuccessful and has a negative impact.
All salespeople understand that in the first place, they will seize the opportunity to appear in front of the customer at the first time, and the first one will offer the solution to the customer, and the sales work will be half done.
However, we all understand this reason, but because we can not overcome our fear, we hesitate and delay. When we have to do it, we have no courage to pick up the phone. But when we finally get the courage to pick up the phone, the strong demand for products and services has already been satisfied or needs have changed.
Salesmen lost the chance to take the order.
When people are in panic, they will weaken their rational control over their words and actions.
Generally speaking, it is characterized by panic, nervousness, incoherent speech and stuttering. Even in the telephone sales process, it even shows errors in introducing product information. When answering customer questions, it is not confident, unclear, or in place.
Once these situations appear, they will obviously attract.
Customer
The conflict and disgust even lead to refusal and interruption of calls.
And a series of reactions from customers will make the salesperson with fear more nervous and fear become worse, which will make the sales task form a vicious circle, and the result will be a failure.
Because
Consumer
The cognitive process of telemarketing industry is relatively short, and there will be a negative mood for telephone sales personnel in most cases. At this time, a fearful telephone salesman's incoherent introduction and intermittent opening will aggravate the negative emotions of consumers, and sometimes they will not be able to hang up the phone.
The brave telemarketing staff will become more and more courageous, never give up and be discouraged.
and
Psychological quality
Poor telemarketing staff will be frustrated and frustrated by their refusal to pick up the phone again, or even end their career in telemarketing.
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