Full Dimensional Evolution! Tantuo Outdoor Spring/Summer 2025 New Product Release Conference Was A Complete Success!

In the hot summer, evolution never stops! On July 29, the exploratory outdoor 2025 with the theme of "evolution shell" New products in spring and summer The press conference kicked off with a bang. This press conference explored the evolution of outdoor from brand, product, channel to marketing in a comprehensive way, climbed the peak of the industry in an unbounded manner, and explored the infinite possibilities of outdoor. Distributors from all over the country have followed suit and witnessed the natural rebirth of the brand.

Explore the outdoors, not just the peak. After more than ten years of precipitation, Tantuo Outdoor has developed into a brand with leading spirit and charisma in the field of outdoor equipment. This year, based on outdoor scenes, combined with professional technology, and integrated with fashion elements, we explored new products of mountaineering series, light travel series, camping series, and shoe accessories series. We iterated and evolved again in design, fabric, function, and technology, and easily fought against the dangers of "wind, snow, ice, and rock" with super performance, while defenders explored the mountains and nature. In recent years, domestic consumers' love of outdoor sports and pursuit of healthy lifestyle have driven the demand for outdoor equipment to surge. At the beginning of the conference, we explored the foresight of the outdoor chairman, made a profound study and judgment on the consumption trend in 2025, and participated in the outdoor industry round table forum to explore new opportunities for industry development with celebrities.

On site, Exploring outdoor We also shared the new product research and development strategy and professional performance, so that the dealers present can fully feel the strength of the pioneer brand and strongly ignite the order boom! The visual grand show, shining in the future, is crisscrossed with light and shadow. The bold and innovative concept design and powerful color expression of the new product series ignited the whole audience, bringing the audience an outdoor art feast with strong design, product and technology. Zhang Yaohua, the deputy leader of the Chinese National Skiing and Climbing Team, was even more surprised to show up, strongly supporting the launch of new outdoor products for exploration.

As the official outdoor clothing sponsor of the national ski and mountaineering team, the new products of Tantuo outdoor series have continued to evolve through numerous selections and tests of professional athletes. In the spring and summer of 2025, Dengfeng series of dry extreme 2.0 jackets, which are vertically cut, flexible, wear-resistant, lightweight, wrinkle resistant, moisture permeable, windproof and waterproof, will refresh the eight standards of the jackets, with the waterproof and moisture permeable index up to 20000/15000, and the sustainable rainstorm prevention up to 15 hours. The world champion equipment will provide hard core protection. The light travel series in spring and summer 2025 continues the outdoor gene, gives travelers light protection and helps them break through the wild. The light travel series feather wing 4.0 ice oxygen sun protection clothing, UPF100+, fearless of the scorching sun, naturally walks through the mountains.

Tantuo Outdoor is not only a professional guardian, but also a fashion vane. Camping series products are not only suitable for leisure outdoor scenes, but also absolutely eye-catching and stylish when camping, traveling and commuting. Camping Series UPF50+multi band physical sunscreen clothing, lightweight, breathable, durable sunscreen, let you chase the wind and clouds, enjoy the boundless green!

At present, consumers' demand for outdoor equipment is no longer limited to simple functionality, but pay more attention to high quality and excellent experience. What they are looking for is not only a piece of equipment, but also a manifestation of life attitude and a desire for self-expression. This change in demand has prompted Tantuo Outdoor to innovate in design, materials, technology and other aspects, fully meeting the professional and personalized needs of consumers, and showing the brand's determination to explore and break the limits. At present, the demand for outdoor equipment market is strong, the market scale continues to expand and the competition pattern is fierce. In the future, with the continuous progress of technology and the continuous expansion of application fields, the outdoor equipment market will continue to maintain a rapid development trend.

Standing on the top of the mountain, but choosing to look up to a higher peak, this is Exploring outdoor The spirit of climbing on the road of evolution. In the future, Tantuo Outdoor will release its internal exploration potential, make breakthroughs in products, technology, marketing and channels, meet the needs of multiple segments with high-quality full scene outdoor products, break through industry barriers with core technology to achieve growth against the trend, and accelerate to become a world-class outdoor brand!