Highlights Of Transformation And Upgrading Emerge Frequently, And Guangzhou Light Textile Trading Park Becomes A Benchmark

With the gradual progress of Guangzhou's construction of an international trade center, in recent years, the Guangzhou Municipal Government has made efforts to promote the transformation and upgrading of professional markets through policy planning guidance and setting up industry models.

Among them, Guangzhou Textile Trading Park As the first professional market to promote transformation and upgrading in the Zhongda Textile Business District, it has focused on "design+fashion" for many years, and has been driven by data for innovative development, which has attracted the attention and recognition of relevant government departments at the national, provincial, municipal and district levels.

A few days ago, Guangzhou Light Textile Trading Park was once again concerned by all sectors of society as a demonstration benchmark project for the transformation and upgrading of Guangzhou's professional market, creating a new era model for the transformation and upgrading of traditional professional markets for the industry, with many highlights.

Highlight 1: upgrade "shop economy" to "showroom economy"

Promote traditional trade transformation, innovation and research and development

With the goal of "innovating commodity trading platform and building a modern cluster park", the park has constantly improved its own infrastructure and service support system. On the one hand, actively guide merchants to transform from "shop economy" to "exhibition hall economy", and create a high-end and intensive exhibition and trade platform with strong fashion flavor; On the other hand, vigorously introduce clothing design elements, guide the merchants of surface accessories to expand their development capabilities, and enhance the product value and brand value of the entire industry.

Highlight 2: Create "Xingang 82 Designer Creative Valley"

Vigorously driving design and leading industrial innovation and development

The company in the park, together with Guangdong Garment Designers Association and Guangdong Garment Industry Association, makes full use of the advantages of regional resources to jointly build the "Xingang 82 Designer Creative Valley". With the park as a powerful industrial carrier, it will create a new world where advantageous designers at home and abroad gather, exchange ideas, and interact with inspiration, and drive the development of the whole industrial chain of the textile industry. So far, the park has attracted nearly 3000 fashion designers, forming the largest gathering place of fashion designers in China.

Highlight 3: Build an international fashion release center

Spare no effort to promote industrial fashion innovation

The international fashion release center meticulously built in the park holds hundreds of fashion shows, new product releases, industry trend forums, special lectures and other release exhibitions and conferences all year round, and various heavyweight events and exhibition activities such as Guangdong Fashion Week, "Governor's Cup" Fashion Design Competition have also been settled for a long time.

Highlight 4: Cooperate with international advanced and professional colleges

Helping to improve the technical level of the industry

In 2015, the park successfully introduced the Italian Karo Century Fashion College, and co founded the Guangzhou branch of Karo Century Fashion College, the only foreign branch of the Italian Karo Century Fashion College in the world. In addition, the park has actively carried out cooperation and exchanges with industry institutions and professional colleges, and has reached strategic cooperation relations with more than 20 professional colleges and trade associations, including Donghua University, Hong Kong Institute of Fashion, Guangdong Garment Industry Association, etc. Through the integration with the advantageous resources of colleges and universities, help teachers and students of colleges and universities and textile and garment enterprises in the park to build a docking platform, improve the speed of technological innovation in the textile industry, and promote the industrialization of achievements.

Highlight 5: Innovative and diversified trading platform

Accelerate the in-depth transformation of the industrial chain

The company in the park has promoted the realization of transactions from the perspective of bulk commodity trading platform, e-commerce, physical stores, buyers, etc., created new trading platforms such as bulk commodity spot electronic auction trading platform, e-commerce procurement center, offline experience store, brand flagship store and designer integrated store, and established Guangdong Textile and Fashion Buyers Association, Starting from the supply side, promote the optimal allocation of upstream and downstream production factors and supply factors of the industry, provide strong support for designers and enterprises to conduct online and offline transactions, and promote the in-depth transformation of the textile and clothing industry in the park with an innovative and diversified trading platform.

Highlight 6: "Alliance" with Cotton Rouge International Men's Wear Week ”

Open the road of international fashion advancement

In November 2018, Guangzhou Light Textile Trading Park officially signed a strategic cooperation agreement with the two successful sessions of the Cotton Rouge International Men's Wear Week to establish a strategic cooperation alliance. In the future, the two sides will fully implement the contents of the strategic agreement, further deepen cooperation, and jointly help the internationalization, fashion and branding development of Chinese men's wear.

As the national "textile clothing creative design pilot park", the country's largest men's clothing fabric brand base and R&D center, Guangzhou Light Textile Trading Park has gathered many well-known men's clothing fabric brands, with unique brand aggregation effect and scale advantage, leading the industry in R&D level, and strategic cooperation with Cotton Rouge International Men's Wear Week will effectively improve China's men's clothing flexible supply chain from the source, It plays a leading role in the transformation and upgrading of the national men's clothing fabric industry.

Since its establishment, Guangzhou Light Textile Trading Park has focused on promoting the transformation, upgrading and development of the textile and clothing industry. By actively integrating multiple resources, it has continuously improved and optimized the service strength and ability of the park, and is committed to forming a supporting fashion release, e-commerce procurement, industry university research cooperation and exchange, product quality inspection and testing, with the exhibition and trade of surface accessories, creative design and research and development as the core The fashion industry ecosystem service system integrating science and technology finance, logistics and catering services has innovated the modern business model. The park carefully layout and design - fabric development - plate making - sales and other important links of the industrial chain, and earnestly practice the development model of the whole industrial chain of the textile industry, so as to drive the overall transformation and upgrading of the entire textile business circle.

At present, Guangzhou Light Textile Trading Park is making continuous efforts to build three centers of "fabric research and development+clothing design+pattern service", actively promoting the development of fabric branding, development data, and industrial platform, so as to realize the value link between industry and culture, environment, and consumption, constantly upgrade and scale up, and build the park into another Chinese fashion landmark, which is worth looking forward to.