Giuseppe Zanotti Looks Brave And Fearless To Enter The Chinese Market.

Although the global luxury consumption report just released in 2016, global luxury consumption has led to a sharp decline of 24% for various reasons, but this does not seem to hurt the company that wants to expand.

Recently, Giuseppe Zanotti announced that it will set up joint ventures with Hong Kong enterprises to jointly enter China.

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The cooperation is Life Luxury Group of Hong Kong enterprises.

The latter is its long-term cooperative authorized dealer.

And after this cooperation, Giuseppe Zanotti parent company.

Life Luxury Group will hold 51% of the remaining 49% stake in the new company.

However, the two sides also disclosed the joint venture amount.

The new company is called Giuseppe Zanotti Design Holding Hong Kong LTD, showing the DNA factor of both.

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After that, Giuseppe Zanotti will have more moves to enter the Chinese market.

But the purpose of cooperation between the two is very clear, that is, with the power of brand, accelerate the sales network in Greater China.

As early as 2007, Giuseppe Zanotti entered the Chinese market through Life Luxury Group, but its expansion speed was very slow. As of now, there are only 15 stores in the Greater China region.