Lululemon Recall Clothing Pull Rope Resuscitation Mode Blocked

The ConsumerProductSafetyCommission Consumer Product Safety Commission of the United States has received 7 reports of injuries to the face or eyes of the consumer by the stretch cord of the neck cap of Lululemon women's wear. LululemonAthleticaInc. recalled 318 thousand women's caps and other elastic stretch ropes, of which 133 thousand and 185 thousand were recalled by the United States and Canada. These products were sold between January 2008 and December 2014, and the selling price was between 75-260 dollars, including China, Bangladesh, Indonesia and Peru.

LululemonAthleticaInc. (NASDAQ:LULU) just came out of the 2013 transparent Yoga Pants recalls incident soon began a strong recovery, and fell into a new recall door, this recall is the hat rope.

LululemonAthleticaInc. said that consumers could remove the original pull rope of the affected style by themselves. The group will send a new non elastic cord and send the product to the brand store to make the clerk change the rope.

In a recall statement, the group said: "we are committed to providing customer I am sorry for the inconvenience that may be caused by providing the right product. "

At the beginning of LululemonAthleticaInc.2013, a recall event caused by excessive transparency of a popular black yoga pants, which accounted for 17% of the inventory, was not only affected by the direct economic losses of $67 million, but also by a series of strikes, such as chief product officer ShereeWaterson and meritorious CEO ChristineDay, the shareholder fraud litigation, supply chain problems and Group founder ChipWilson's inappropriate remarks. The group is seeking to promote growth through international expansion and expansion of men's clothing business.

Judging from the current financial data, LululemonAthleticaInc. Under the leadership of the new chief executive, LaurentPotdevin has recovered. According to the data, in the first quarter of May 3, 2015, the group's overall same store sales rate of fixed exchange rate recorded a 6% increase, compared with a 1% rise in the same period last year, pushing net income increased by 10.1% to 423 million 500 thousand dollars a year, better than the market forecast of 418 million 900 thousand US dollars. Net profit increased to 1.5 US dollars to 47 million 800 thousand US dollars, and the diluted earnings per share rose from US $0.13 to US $0.34, slightly better than the market expected US $0.33.

In view of the excellent performance in the first quarter, the group announced that it will raise its annual revenue and profit target, and will increase its net income in fiscal year 2015 from the original 19.7-20.2 billion US dollars to 20.0-20.5 billion. Market expectations 2 billion 20 million US dollars; earnings per share also slightly increased by US $0.01 to US $1.86-1.91, but still less than US $1.93 in market expectations.

LululemonAthleticaInc. expects that the current round of recall will not have a substantial impact on earnings.

LululemonAthleticaInc. (NASDAQ:LULU) fell slightly between 0.2% and 67.43 U.S. dollars on Friday, which has risen 21.1% in 2015.