Network Resources, The Best Advantage Of Women'S Entrepreneurship

Miss Wang of Beijing used to be a standard white collar woman. After two years of civil service in her hometown, she resigned to Beijing to pursue her dream. She worked in a network company and cosmetics company.

During this period, she gradually realized the development potential of online shopping. After making full use of her professional advantages and fully communicating with cosmetics channels, she started a shop called Taobao beauty shop, which specializes in cosmetics for major counters.

Because of the good source of goods and the guarantee of product quality, it soon developed.

At present, it has become a recommended store for Taobao and Alibaba. It is rated as the most potential online shop in Beijing area by the boutique shopping guide.

When it comes to women's online entrepreneurship, Miss Wang, who has had more than a year's experience, thinks: first of all, we must recognize where our advantages are. Many white-collar women are in the field of professional work, each of them has certain resources and skills.

Network Entrepreneurship also pays attention to core competitiveness, and we must fully tap our potential.

Of course, some women who want to start a business do not have a strong resource advantage, so they should look for a strong and reliable partner or upstream.

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As a matter of fact, the more upstream the online shop is, the stronger its upstream suppliers will get more support from suppliers through its strong sales platform.

This is itself a problem of chicken laying hens.

It may take more than half a year to solve this problem.

In addition, recognizing the market is also an important condition for women's entrepreneurship. Statistically speaking, the top three of the retail sales in the network retail market are cosmetics, clothing and women's bags.

Obviously, these are all women's products, that is to say, online shopping is dominated by women.

This is also the natural advantage of women's entrepreneurship.

However, it is not enough to see this. We need to carefully study the market price system, competition situation, consumers, Shenzhen freight demand and so on.

In these respects, it can be said that there is no difference between online stores and physical stores.

If the shop is a sales platform, then the sales platform still has a lot of attention.

There are many people who think they will go to Taobao or make a photo of a shop and upload some products.

As a result, many online shops operate well.

Here, Miss Wang gave three suggestions for white collar women's online entrepreneurship.

First, start from the side.

Many sisters have registered themselves.

But the business is very light.

The reason is very simple, because the new online shop credit is low, it is difficult to be trusted by customers, and the rules of the network sales platform also doomed the new website browsing is very low, in the case of low browsing, good products are also difficult to achieve sales.

Therefore, at the beginning of entrepreneurship, we must pay attention to starting from the side, which solves the problem of trust, because friends and colleagues do not have the problem of trust. As long as the product is good and the service is good, it is the best way to win over the old customers.

Second, take the initiative to attack and pay attention to publicity.

In fact, the promotion of online shops is not different from the promotion of any website. The key is to win click rate. Only more people can see that more people will buy it.

Using all kinds of network forums and online advertising to advertise will bring unexpected traffic switches. It will also bring about business which was impossible before, Shenzhen logistics company.

Third, to cultivate regular customers, the lack of trust in online shopping is especially the case for buyers. Therefore, as long as the products are good service, it is easy to win repeat customers.

In the process of operation, you can also organize various activities properly, while giving back to old customers, you can also make your online shop lively.

Of course, for a certain size of the online shop, the road will be wider. At present, Miss Wang's beautiful face shop is making use of its own product advantages, not only in online retailing, but also in wholesale and distribution business.

At present, the scale of more than 20 entities store wholesale and nearly fifty online stores has been formed, and the scale has initially formed.

By the end of 2008, they were officially recommended by Taobao as a recommended wholesaler for Alibaba.