"Nine Characters" Can Do A Good Job In Clothing Display.

Commodity display is one of the important indicators of retailer's quality.

Starting from the principle of simple management, display is actually a meticulous work that requires careful attention. If we can carry out according to the basic requirements, we can effectively enhance the image of the store and promote sales.

First, "quantity", as the first principle of display, "quantity" naturally has its important significance.

As the saying goes, "selling goods on a mountain" means that the quantity of goods displayed in order to attract customers' attention and interest, and the display of quantity is also an important condition for the vivid image of the store.

Two, "set", similar products should be concentrated in the adjacent shelves or location.

The requirement of centralized display is also the embodiment of "quantity sense display", and at the same time, customers can find the brand or variety that they need more easily according to the category of concentration.

Three, "easy", easy to take, easy to take, easy to restore is good commodity display.

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Because even if it is beautiful, atmospheric display (stacking), if customers take inconvenience, or take it back very troublesome, then good-looking display can not promote sales purposes.

Four, "Qi", that is, when the goods are listed, try to ensure that a brand or series of goods can be fully integrated and centralized display, so that customers can have more choices, and the display can also reflect the neat and beautiful effect.

Five, "clean", hygiene and tidiness.

A requirement for the display of goods and even the environment of the whole selling field.

While displaying the merchandise, the store staff should promptly clean the goods and shelves or stacking positions, wipe the dust on the goods in time and reflect the freshness of the merchandise.

Six, "Lian", many goods are in the minds of customers.

When a customer buys a certain item, he will need to match the relevant merchandise, or through the careful arrangement of the store staff, he will find that buying a product and adding a piece of goods will be a good match, so the display of related merchandise is very necessary.

Seven, "time", when selling goods, they need to pay attention to the quality guarantee time and expiration date of goods, especially those with shorter shelf-life, such as pastry and refrigerated goods.

Store personnel should follow the "first in first out" display principle. When the goods displayed on the shelves are taken away by customers, the replenishment personnel should first push the back products to the front row, then fill the back space with the fresh production date.

Eight, "bright", that is to say, the location of commodity display should be placed as far as possible, with good lighting, good visual effect and enough brightness to ensure that goods are easy to find and find.

Nine, "color", many customers in the store shopping is impulse buying, and the factors that cause impulse buying desire, besides price, variety, quantity and other reasons, the beauty and visual impact of packaging is also one of the important factors.

Therefore, when displaying the merchandise, the store staff should pay attention to the collocation of the products when they are displayed. The combination of cool and warm colors is suitable to avoid the centralized display of the different colors of different commodities, so as not to cause the confusion of customers' vision.