"Smart Shoes", The 020 Shoe Project In China's First Shoe Industry

Xiamen Rui te information technology as a domestic professional.

Leaders in the field of innovation have reached cooperation with many shoe brands, and have built many landing projects.

In order to meet the ever-growing innovation and personalized demand of enterprises, Xiamen Rui te invested in establishing Xiamen Xing Xing Technology Co., Ltd., focusing on 3D's R & D and service.

And with the help of Wan Yu Yun merchants in July 2014, we built the first o2o experience shop in China.

The experiential shop is located on the first floor of the shopping mall in California, Xiamen. The area of more than 1000 square meters is spent on tens of millions of dollars. The reporter went into the store to experience shopping, display, experience and entertainment.

According to Lin Zhiming, general manager of Mr. Rui te te, 10000 shoe cloud business experience shop will open a new experience marketing revolution in China. He told reporters: "ten thousand shoes experience shop will impact the virtual B2C business mode, subvert the integration of online and offline, complete the O2O system, first try it in the experience store, then online payment, and online automatic recommendation based on foot will be a strategic innovation."

According to the shopping guide of Wan shoe business experience, the biggest highlight of the shoe shopping experience shop is the 3D intelligent foot type measuring instrument.

Consumers can turn from passive service acceptance to active service seeking, and through high-tech, perfect the combination of customer entry foot scanning, recommended footwear, shop or online payment, online recommendation and other intelligent shopping process, consumers can choose the right shoes easily with only a few steps.

In the experiential shop, the reporters also experienced the process of buying shoes intelligently, barefoot or wearing socks to step on the 3D foot type measuring instrument. According to the screen prompts, click on the touch screen and quickly improve the personal data.

On the basis of all kinds of gait kinematics parameters and other multi-dimensional data, the computer will recommend the shoe shoes corresponding to 10000 shoe merchants according to the guidance parameters. The high precision matching allows consumers to buy the shoes that show their desire. At the same time, after experiencing the try on, the reporter can take out the mobile phone to scan the commodity two-dimensional code easily, and can pay the online 20 percent off preferential price order, so that the cost performance can be maximized.

Next, consumers can either bring home their shoes or receive delivery addresses for express delivery.

At the same time, when customers leave the store, customers can still recommend the shoes suitable for me automatically through the online network platform and the system background according to the characteristics of the customers' feet.

The problem that customer online shopping can not be tried is solved.

The shoe market in China continues to languish and sluggish, leading the industry leader to become desperate. After more than a year's rejuvenation, Wan shoe business has won a great deal of success. Huang Tianyun, general manager of Wan Yun, told reporters: "comfortable experience environment, high-end technology enjoyment, and cutting-edge technology life.

It will provide consumers with a more comprehensive, detailed and better intelligent machine service experience.