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Jiangnan Times Square Investment Stagnation, The Introduction Of Thousands Of Brands Is Only Fantasy?

2014/5/23 19:10:00 42

Jiangnan Times SquareInvestmentStagnation

< p > "Jiangnan Times Square is expected to open in the middle of next year, and thousands of brands will be there."

In the October 18, 2013 Hangzhou Jiangnan Times Square Investment Promotion Conference, the project leader's rhetoric is still in the ear.

But today, it has been more than half a year ago. Besides most brands such as Dicos, Lao Fengxiang, old temple gold, Yong Kun gold and so on, most of them are vacant. The investment team has changed and changed. It is the developer's capital problem or the wrong location. Hangzhou Jiangnan Times Square has been "faded out of the rivers and lakes" after causing a short notice.

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< p > even at the end of April this year, the hot spot activities of the popcorn Town, which is to create "< a href=" //www.sjfzxm.com/news/index_c.asp > Zhejiang < /a > the largest indoor children's city ", will be held at the end of this year. The 300 thousand year salary will be hired as a" town long "and also questioned by netizens as a show and gimmick.

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< p > < strong > > a href= "//www.sjfzxm.com/news/index_c.asp" > Jiangnan Times Square < /a > merchants hidden danger < /strong > /p >


< p > according to the promotional materials of project developer Zhejiang Jiangnan Investment Co., Ltd., Jiangnan times square has a total construction area of 120 thousand square meters, consisting of 4 2 to 8 floors of the complex, which includes a one hundred thousand square meter shopping center and twenty thousand square meters of cultural industrial park.

The shopping center takes the "children experience" as the core and takes the "OTO experience" as the highlight to lead the fashion consumption trend of the family and young people. The industrial park takes the electricity supplier base as the leader and creates the perfect combination of the industrial park and the shopping center.

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< p > > < a href= "//www.sjfzxm.com/news/index_c.asp > < /a > > the innovative" one shop six shops "mode, that is, one of the pavements of brand merchants can enter the same time, and enjoy the brand experience center, the 3D reality shopping mall, the Tmall flagship store, the mobile business APP, the cross-border electricity supplier trade platform, and the IPTV interactive TV mall.

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"P >, but the reporters found that in the early days of investment, the Jiangnan Times Square once attracted the merchants to enter the banner of" one shop and four shops ". That is, brand businesses can be admitted to one of the shops, while they can enjoy entity experience stores, 3D shopping mall stores, Tmall flagship stores, and mobile phone stores.

Even on this basis, the project closely follows the trend of online and offline integration in the commercial real estate market, and integrates more elements of "touch".

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< p > at the same time, under the overall market environment, Hangzhou plans to build 100 Urban complexes, and commercial real estate is saturated with worries.

The Shiqiao street, which is located in the times square of Jiangnan, is also closely following the plan to push forward the market pformation, the pformation of the park and the industrial pformation. The newly built Xinhua Plaza, Zhongtai Yintai, Dongmao and Huasheng reach the new Dongxin Road commercial characteristic street and the "urban village" pformation block to be developed in Shiqiao Village area.

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