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Opening A Store Needs To Treat Customers' Opinions Correctly.

2014/5/1 14:05:00 42

CustomersOpinionsShop Skills

< p > with the increasing number of brands in China's retail market and increasing competition, most sales of sales enterprises or brands come from a small number of customers. That is, "20% of the customers achieve 80% of the sales of the stores." 20% of the customers are the key customers of the retail enterprises, and they have become "stabilizers" of the enterprises.

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In order to retain the old customers, the brand also strives to develop new customers and become loyal customers. At the same time, it also brings about the renewal of new and old loyal customers, which is the phenomenon of the natural loss of the old p customers.

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< p > there is also a natural loss of old customers. Under the premise of brand a href= "//www.sjfzxm.com/news/index_c.asp" > goods style < /a > and changing styles, if the old customers' needs remain unchanged, or the two conversions, in such a situation, it is difficult for the brand to match with the customers' needs, then a part of the customers will be lost, and then there will be complaints from some new and old customers. Even the best retail stores will inevitably make mistakes. The suggestion is: "brand operators or shop service personnel must first identify with customers' complaints about products."

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< p > of course, a href= "//www.sjfzxm.com/news/index_c.asp" > brand > /a > delivery delay or too slow, staff performance rude or indifference, poor service execution will cause customers' negative emotions and reactions.

In this regard, enterprises should actively resolve.

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< p > besides, it is suggested that shop guide shopping should constantly improve the collocation quality and rationalize the products through appropriate matching so as to help consumers choose a more suitable garment.

Customer feedback should also be sent to the head office for further improvement.

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< p > it is easy to see that more and more brands begin to pay attention to < a href= "//www.sjfzxm.com/news/index_c.asp" > shop display < /a >. The quality display of the brand is the most intuitive and fast way to attract consumers. After the colourful collocation and guide shopping, the clothing is carefully recommended, and then the joint sales are used to stimulate consumers' interest in buying. The appearance of the collocation teacher further promotes the cultivation of loyal customers.

Among them, shopping guide plays a more important and direct role in consumer loyalty.

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< p > in order to improve customer loyalty, brand needs to be firmly grasped by the research and development of the products and brand positioning. The product research and development should be closely integrated with the growth of consumers. Even customers, their consumption needs are constantly changing. In order to grasp the old customers, the style of the products will also change. As for whether the brand should stick to its previous positioning or cater to the old customers, it needs brand makers to make a choice.

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