Italy Fashion Brand Max&Co Has Closed Shop Trend

2014/4/24 12:33:00 58

reported on Monday, < a href= "//www.sjfzxm.com/news/index_c.asp" > Max&Co < /a > close shop tide. Since 2012, Max&Co has closed 16 stores in Italy, and at the same time laid off 60 people. In 2011, Max&Co had 450 stores in the world, while 55 of them accounted for 55.

Due to the implied employment pressure of layoffs, the incident has attracted the attention of the labour department.

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Max&Co and Max Mara are all brands of Italy a href= "//www.sjfzxm.com/news/index_c.asp" fashion group /a, Max Mara Fashion Mara, which is privately owned by the family of the family.

Max Mara Fashion Group Srl has revealed at the end of 2013 that it will launch the entry-level brand a href= "//www.sjfzxm.com/news/index_c.asp" Emme "/a" to strengthen the layout of the middle and low end, but up to now, no fashion Chinese net has found that the brand has no further information.

at the end of 2013, when attending the 25 week celebration of the Japanese market, Luigi Maramotti, chief executive officer of Max Mara Fashion Group Srl, acknowledged that the brand was affected by the whole industry. Because of the sharp market changes, the problem of accelerated expansion might be a problem.

Luigi Maramotti claims that in the past 10 years, Max Mara has achieved its annual sales target of 1 billion 200 million euros, and expected to have "beautiful" single digit growth in 2013, especially in the mainland and Japan, while the United States, Europe and the Middle East market are relatively difficult.

on the signs of a slowdown in Chinese luxury goods, Luigi Maramotti said Max Mara saw the same momentum, but in the Chinese market, Max Mara still had double-digit sales growth. Luigi Maramotti said it would focus on the existing 300 stores in Greater China and would not expand more.