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Small Business Skills To Earn Four Kinds Of Women'S Pockets

2014/1/26 19:49:00 19

ManagementMarketing StrategyShop Skills

< p > < strong > high-grade female group < /strong > < /p >.


A notable commonality of group P is that they all have considerable economic strength.

When choosing goods, they value the taste of products more. When buying services, they prefer the "one to one" VIP class professional treatment; when they consume, they place the atmosphere and style of shopping places at the same level as product quality.

The grade ladies are willing to spend money on enjoying their leisure life, most of them are women who are economically strong at the age of 30~39.

< /p >


< p > < strong > earning strategy: < /strong > /p >


The first step of P < a href= "//www.sjfzxm.com/news/index_c.asp" > pre investment < /a > is to create a comfortable and even luxurious shopping space for this kind of ladies. At the same time, it is best to have VIP rooms in this space to meet the protection requirements of these groups. Secondly, on the choice of goods, we should adhere to the principle of less and better, with limited sales, orphan and tailor made products. Finally, on sale strategy, the VIP system with entry threshold is easier to get the approval of such consumers.

< /p >


< p > < strong > recommendation: < /strong > /p >


< p > from the perspective of capital input, the service or learning industry is more suitable for investors than the retail industry to carry out < a href= "//www.sjfzxm.com/news/index_c.asp" > entrepreneurship > /a >.

Slimming beauty center or fitness club is the investment direction that entrepreneurs can consider.

But the initial investment of this kind of project needs at least hundreds of thousands of.

Therefore, entrepreneurs with certain professional standards can take a shortcut.

For example, the color consultant studio and other small businesses with "small private" nature, the initial investment is not high, but the profits are very rich.

It should be pointed out that "small private" business must have excellent professional knowledge, otherwise, it will be a hammer deal.

< /p >


< p > < strong > fashionable avant garde < /strong > < /p >


< p > compared with the grade ladies, the fashionable vanguard women earn less than the former, but the consumption desire and consumption level are not inferior.

They have higher fashion sensitivity and are more courageous in pursuit of popularity. They have higher elimination rate for the same commodity, that is to say, consumption is frequent, but the utilization rate is not necessarily high.

The age group is mainly young women aged 20~29.

< /p >


< p > < strong > earning strategy: < /strong > /p >


< p > because the fashion avant-garde is most concerned about the trend, and the carrier of the front line that reflects the trend is the media.

Therefore, in the sales process, we can adjust the sales content and business mode according to the trend of media disclosure and celebrity endorsement.

< /p >


< p > < strong > recommendation: < /strong > /p >


< p > making money of avant-garde family, the first recommendation is DIY personality shop.

Although these women do not have the highest quota of single consumption, they are the first group of women who are willing to try new products.

So, though the life cycle of DIY personality shops will not be very long, the handmade products will be the fashion trend in the operation cycle.

< /p >


< p > < strong > substantial, simple family < /strong > < /p >


< p > affordable is the biggest demand for such customers.

They do not have a high demand for popularity. They are opposed to the practicality and firmness of commodities, and have higher sensitivity to product prices.

After looking for a brand, the simple and honest people have high brand loyalty.

The age group of the group is mostly women aged 40~49.

< /p >


< p > < strong > earning strategy: < /strong > /p >


< p > because of the special requirements of customers for practicality, they can increase trial links in the sales process.

This kind of hints and guidance can enable them to recognize products.

In addition, due to the highest cost, customers should feel "cheap" in the business process. They can be promoted by giving small gifts, and things need not be expensive.

< /p >


< p > < strong > recommendation: < /strong > /p >


< p > with single price goods as < a href= "//www.sjfzxm.com/news/index_c.asp" > unified sales > /a > collection store, it is quite attractive to the old and affordable "rustic" people.

The price of such products is low, which is necessary for daily life, and its quality can meet the requirements of life.

Since the maximum selling price has been set, consumers are more relaxed when they spend money, and they can easily buy goods that exceed the actual budget.

Entrepreneurs make profits through small profits but quick turnover.

< /p >


< p > < strong > careful calculation family < /strong > < /p >


< p > the most careful family members will manage finances. They will find a balance between the three levels of price, quality and quality.

Their principle of consumption is that they will not blindly follow fashion and fashion, nor will they fall far behind the trend.

The majority of the age groups are housewives aged 30~39.

< /p >


< p > < strong > earning strategy: < /strong > /p >


< p > to win the favor of the careful family, the most effective way is to calculate and speak with numbers.

The product is compared with the quality and price of the product after comparison, and the customers make the choice voluntarily.

< /p >


< p > < strong > recommendation: < /strong > /p >


< p > such as brand, fresh keeping utensils and so on are of high practicability and quality, and they are quite attractive to the careful family.

The price of such products is not cheap, but it can replace products such as fresh-keeping film and so on. Through calculation and comparison, customers can draw a conclusion that using this kind of durable goods is more practical and economical.

In addition, stores that offer business such as dry cleaning, which are set up in hypermarkets, are also investors' priorities for such consumers.

Core tip < /p >

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