How Can Small Businesses Capture Customers Quickly?

< p > < a href= > //www.sjfzxm.com/news/index_z.asp > professional exhibition > /a > more and more. As a factory, we need to cross the door to publicize our products and find customers.

But in the face of many peers, how can you impress your buyers in a short period of time, so that they can communicate with you continuously after the exhibition, instead of facing your fax or email? Do you know who you are? First, you must consider your whole sales process, and you realize that it is very wise to make the company brand need to impress potential customers at the exhibition.

The selling process refers to: < /p >

(P > A), prophase strategy; for example, product communication to potential customers; < /p >

(P > b), strategies at the exhibition; for example, all employees are familiar with the same series of steps (to greet customers and determine the purpose of contact - "our products are different from the similar products on the market, because...")

To attract customers, such as brief discussion with customers, to find out if they are willing to buy enough, summarize product characteristics and advantages, explain to customers their understanding of their views so that they can proceed smoothly, and end the contact with customers when guiding customers to the reservation desk. For example, those who are Receptionist at the reservation desk are able to persuade potential customers to conduct interviews or telephone interviews in the next 4 to 5 days.

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< p > C), sales point, such as follow-up teleconference or interview; < /p >

< p > d), < a href= "//www.sjfzxm.com/news/index_z.asp" > accept order < /a > < /p >

"P > e" and after-sale service are so recommended because it is useless to have only one brand without attracting potential customers to participate in a sales process that they are willing to become part of.

For example, here is a list of problems that enterprises can detect themselves: < /p >

< p > pre strategy -- do you try to invite 10 or 20 potential high-end customers to your booth before the exhibition? < /p >

< p > pre strategy: did you prepare a unique product as a gift to your 10 to 20 customers before the exhibition? < /p >

< p > exhibition strategy: is there any senior training staff at the exhibition who is responsible for making appointments with potential customers in 4 to 5 days after the exhibition? "/p >"

< p > exhibition strategy: in the < a href= "//www.sjfzxm.com/news/index_z.asp" > exhibition < /a >, do your employees spend 10 to 15 minutes to concentrate on potential customers to ensure that customers know your brand name and your specific service slogan.

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< p > exhibition strategy: every day during the exhibition, do you meet with staff at the end of the exhibition, collect potential customers' contact information, and immediately follow up the service - make sure that when customers return to their office, a sample of your products is waiting for them.

< /p >

< p > sales point -- do you understand the scope of your products and services? Do your brand names really represent your products? < /p >

< p > a href= "//www.sjfzxm.com/news/index_z.asp" > sales point < /a > and tracking customer service -- do you maintain the unity of contacts so as to facilitate future customers' contacts? If you arrange a lot of staff at the exhibition, make sure that everyone's cards handed to the customers are unified, with the same contact information on them.

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