China Shoes Machine Brand Dream: China Shoe Machine Industry Enters "Ice Breaking" Period

< p > earlier in the < a href= "//www.sjfzxm.com/business/list.aspx Classid=101103126" > reform and opening up < /a >, in fact, some specific fields have imported equipment, such as state-run military enterprises (mainly planned to produce military boots, pistol sleeves, belts, safety shoes, wallet, leather bags, etc.) or receive foreign orders of state-run shoe factories. They mainly introduce advanced equipment from Italy to mainland China through state-run channels.

< /p >

< p > with the gradual shift of the global shoemaking industry to Asia, the living standard of Chinese residents has greatly improved. In the late 90s, a large number of private shoe manufacturers springing up all over the country, which led to the demand for shoemaking machinery.

During this period, the import of shoes factory equipment was mainly mediated by Italy trading company, Hongkong and Taiwan trading company. The products were mainly functional type, such as full automatic nail tracking machine. Before that, most shoe factories relied mainly on hammer and pneumatic nail gun to complete the process.

At that time, the private shoe machine enterprises were still in the stage of renovating Taiwan second-hand shoe machine, without design, research and development, independent innovation ability, and the market information was not wide.

< /p >

From P to 2000, with the rapid development of China's footwear industry, domestic shoe factories have realized through exhibitions and multi-channel exchanges that there are many manufacturers and brands that produce automatic nail tracking machines internationally, so they begin to focus on brand and quality.

To be exact, the Italy shoe machine brand really entered the Chinese market. It was 1998~2008. In the past ten years, China's branches, such as Sabal, BC, CAMOGA, Newlast, ATOM, have been established in succession, and have been engaged in the production and operation of China in the form of cooperation, acquisition, reorganization or OEM.

The brand of Chinese local shoe machine was accompanied by the entrepreneur of private shoe-machine enterprise in 90s, and completed capital accumulation, and grew up in 2000~2009.

After the two financial turmoil, the truly expanding enterprises, such as Emma of Guangdong, name Ling, Li Cheng, ILLY and other shoe brand owners, have already cast their eyes on the international market and have been working quietly overseas.

At present, the neighboring countries, Southeast Asia, South America, the Middle East and even Europe and America can see the shoe machine brand from China.

{page_break} < /p >

< p > > a href= "//www.sjfzxm.com/business/list.aspx Classid=101103126" > Emma number < /a > control was founded in 2002. In 2003, it registered "Emma" international brand in more than 20 major countries of the world.

According to the introduction, "Emma" is registered in German and can be implemented in any country without barrier registration. It means "omnipotence". It has passed the brand connotation of "technology, innovation and foresight" from the aspects of idea, vision and behavior, and has now developed into one of the excellent shoe machine brands that have been widely recognized by the industry.

< /p >

The development process of < p > China a href= "//www.sjfzxm.com/business/list.aspx Classid=101103126" > shoemaking technology < /a > can be traced back to the 50s and 60s of last century. At that time, Czech and Germany's old technology and equipment were mainly learned and emulate through state-run channels.

By the beginning of 80s, a number of state-operated shoemaking enterprises in Yancheng, Jiangsu had processed the shoe machines of British USM on behalf of them, and localized and assimilate the shoemaking technology and equipment.

By 90s, China's shoe machine industry had developed and expanded through the maintenance and purchase of second-hand Taiwan shoe machines and the imitation of Taiwan shoe machines.

In the year of 2000~2008, the technology and equipment of advanced shoemaking were introduced into Italy, and after 2008, the Asian style and mode were gradually established.

< /p >

< p > among them are Emma and ILLY of Guangdong.

Emma, in the process of shifting the footwear industry to Asia, feels that digitization and automation will be the major trend and direction of the shoe machine in the future. More than 10 years ago, we began designing, developing, producing and selling CNC shoe last production system and numerical control leather cutting system.

In studying the differences between the Asian model and the Occident model, we realize that there are many differences between European and Asian factories in terms of staff quality, production concept, working habits and matching supply of raw materials. Therefore, European machines (for small quantities, high staff culture quality, small scale, abundant raw materials, good quality and cheap production mode) are not very well suited to Asia's mode of production in Asia.

We have registered seven core technologies including "ifast love fast", "isave love province", "inesting love add", "icompatibleTM love Rong", "imarks love mark", "imore love more", "iwin love cloud", and launched C series, H2 series, G series, T series, and G series and other typesetting and cutting systems.

Objective to meet the needs of Asian factories (save time, labour and materials).

Now, it has surpassed foreign brands in some fields.

< /p >

P, ILLY, has introduced diversified intelligent products such as "mechanical hand", "eight person team line" and "whole plant output equipment", which also focus on the actual production demand of Asian enterprises, "saving time, labor and materials". Besides local sales in China, it has also been exported to many countries abroad, and has become one of the few manufacturers in China that can realize the output of shoe machine.

< /p >

< p > there are shoes in Wenzhou Dalong and Oujiang.

Dalong, which was built in the early days by the former machine and the bottom press, occupied most of the market share in Wenzhou.

In 2000, it began to cooperate with the shoe giant in Italy, and sold products to all parts of the world through the Italian company through OEM. It established Dalong's leading position in the shoe machine industry.

Oujiang is famous for its "stable quality, low price, strong practicability and professional production". In the age of information asymmetry in the past, 2003~2008 quietly went abroad to get a good order customer.

The injection molding machines produced in China are exported to Russia, Vietnam, the Middle East, Africa, Eastern Europe, India and South America.

< /p >