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The Rapid Expansion Of Children's Wear Market Is Affected By The Rapid Expansion Of Children's Wear Market In China.

2013/9/9 20:22:00 27

Children's Wear MarketChildren's WearProduct Breakdown

< p > according to the Research Report on the development of China's children's clothing industry, with the arrival of the baby boom, the market size of Chinese children's clothing will reach 100 billion yuan in 2013, and the children's wear industry will usher in explosive growth.

According to the analysis of the industry, the active market of children's clothing is related to the consumption concept of "post-80s" parents.

They have a strong purchasing power and a new consumption concept, coupled with the family structure of "4+2+1" in the city, resulting in 6 parents struggling to pay for a child.

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< p > in recent years, the rapid expansion of children's wear market in China has been affected by the rapid expansion of the domestic children's wear market, and has been involved in a number of famous sports brands and adult a target= "_blank" href= "//www.sjfzxm.com/" > dress < /a > brand. Some sports brands such as 361 degrees and Lining have officially started to get involved in children a target= "_blank" href= "_blank" > clothing market, and Semir, seven wolves, "Qi", "Qi" and "UNIQLO" brands have joined the war situation, and the "big cake" of children's wear market has attracted fierce competition.

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< p > according to statistics, in the first half of 2013, the recruitment requirements of children's wear < a target= "_blank" href= "//www.sjfzxm.com/" > designer /a > were almost the same as that of the same period last year. However, I believe that with the increasing market of children's clothing and the increasing number of brands, the demand for children's wear designers will also rise, and the demand for children's wear designers will increase exponentially.

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< p > > Zhou Shikang, Dean of the Hongkong Clothing Institute, said, "during the 2013 Guangdong fashion week, the first sub category special designer selection was held for the first time and the children's clothing was chosen as the pilot." ten best children's wear designers in Guangdong "were selected. As the first category selection designer of the Guangdong fashion week, the selection of children's wear was chosen as a pilot project. It is enough to see the industry's high expectations for the future development of children's clothing market, and the importance of children's wear < a target=" _blank "href=" //www.sjfzxm.com/ "> dress designer /a > cultivation and popularization of talents.

Zhou Shikang, Dean of Hongkong Clothing Institute, said in an interview with the media.

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< p > Guangdong port fashion vocational training college student children's wear design work < /p >


< p > domestic children wear started late, lacking regular research on children's own physiological characteristics.

Looking at the current children's clothing market, many children's clothing is almost the adult a target= "_blank" href= "//www.sjfzxm.com/" > clothes < /a > shrinkage plate, only heavy quantity not heavy brand.

Zhou Shikang, a Hongkong Fashion Institute, is deeply worried about the development trend of children's wear design. "At present, many children's wear designers are changing from adult fashion designers. They design children's clothing with adult's thinking. This largely causes many children's clothes to be practical, defective in function, and even endangering children's safety.

Therefore, the design of brand children's clothing is important to follow the psychological characteristics of children and meet the physiological needs of children.

This requires us to cultivate children's designer talents systematically.

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< p > in recent years, Hongkong Fashion Institute Guangdong Fashion Vocational Training Institute, on the basis of focusing on the cultivation of middle and senior fashion designers, actively nurture children's wear designers according to their own characteristics and hobbies, and tailor learning plans and progress for students, plan personal development of students, and achieve rapid growth of students.

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