Shanghai'S Sandals Sales Are Down This Summer.

So far, only about four thousand pairs have been sold, and 40% of the sales volume is obviously not satisfactory. But Zhao is not surprised by such sales results. He said: "not only are we, but also Shanghai, this year, the a href=" //www.sjfzxm.com/news/index_p.asp "> sandals < /a > sales are generally cold. On the one hand, it is affected by the rain in the south. On the other hand, it is greatly influenced by the local climate. Shanghai is short in summer, and the weather is not hot enough. The sandals are short in wearing time and are not well grasped. Usually the weather is just getting hotter. Your sandals are just on the market. Others' sandals or stock shoes are going to start selling or reducing prices, and sandals will soon fall off. < p > Zhao general, general manager of a famous shoe enterprise in Shanghai, told the author that the sandals output this year is ten thousand pairs.

At the same time, Zhao pointed out that this year the sandals Market in Shanghai met the "small year", the so-called "small year", that is, a year of sluggish market downturn. Zhao explained: "according to the rule of" three years and one year "in Shanghai sandals Market, coupled with climate reasons, after a certain amount of stock sandals reach a certain number, it is bound to start selling, and this is bound to cause confusion in the market sales. Your new sandals have just come into the market, and their stock shoes are sold at seventy percent off and sixty percent off, and the final result is that none of them sell well.

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< p > climate influence is bigger. Sandals are not suitable for mud. < /p >

< p > this year, Shanghai is slow in summer. For businessmen, the temperature of more than 30 degrees is not high, nor is it the temperature that people have to wear sandals to go out. Moreover, Shanghai often enters the plum rain days shortly after entering the summer. There is more rain, not only the weather is humid, but also the roads are muddy, and sandals are obviously not suitable for such rainy days. People do not like sandals because they travel, because this means that your feet may touch mud at any time.

Shanghai's short and hot weather is relatively small in summer, and will soon enter the autumn. Sandals will also give way to newly listed autumn shoes. This is also an important reason why Shanghai sandals market is not well grasped.

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< p > < a href= "//www.sjfzxm.com/news/index_p.asp" > shoes enterprises < /a > looking for new products instead of sandals dealers to adjust the product structure < /p >

< p > facing the gloomy sandals Market, shoe manufacturers and dealers obviously can not wait for death. How to deal with this extremely undesirable market?

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< p > Shanghai famous shoe manufacturer LAN Tang Bo Po Leather Shoes Co., Ltd. found that after this year's sandals market is not optimistic, it immediately adjusted production and business strategy to reduce sandal production. According to the fact that Shanghai's summer rain was muddy, people seldom wore sandals, and specifically developed and produced a pair of cave shoes suitable for sunny and rainy days.

This kind of imitation dance shoes with good air permeability, soft soles and fashionable elements such as sequins and wrinkles are popular with the market.

The sale of this shoe has largely compensated for the unsatisfactory sales of sandals in the company.

In addition to continuing discount sales, the agents and distributors of the major shoe cities in Shanghai also adjust their product mix in time to launch shoes suitable for the local market in Shanghai, so as to reduce the losses caused by inadequate sales of sandals. This is an important measure for many a href= "//www.sjfzxm.com/pioneer /" > footwear agency /a and dealers to deal with Shanghai sandals sales.

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