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Gucci, A Pure Italian Luxury Brand, Opens "Two Stores In The Same City"

2012/10/27 17:53:00 159

GucciSuzhouHigh-End Brand

At 10 o'clock yesterday morning, the world's top luxury brands Gucci (Gucci) opened its store in Suzhou Meiluo Department Store New Area. This is Gucci's 55th direct sale specialty store in China and the second specialty store in Sucheng. Since 2007, Gucci has opened the first "two stores in the same city" in Jiangsu after settling in Meiluo Department Store in Guanqian Business District and opening the "first store in Jiangsu" in Jiangsu's department store industry Suzhou Consumers once again present the pure style of Italian luxury.


The reporter saw at the scene that the Gucci New Area store hall exceeded the Guanqian store in area, providing full jewelry series, including handbags and luggage bags, exquisite small leather products, men's and women's shoes, belts, ties, scarves, sunglasses, jewelry, watches and gift series. The brand new design concept of the new store breaks through the constraints of traditional fashion retail places, and uses open space, warm and precious materials and natural light to create a dazzling visual effect.


In fact, over the years, Meiluo Department Store has introduced many world famous brands, including Herm è s, FENDI, LOEWE, SALVATOREFERRAGAMO, ARMANICOLLEZIONI, etc., forming a strong and luxurious brand lineup, which has become a luxury vane in Suzhou.


On January 5 of this year, Meiluo Department Store opened a new area store of "two stores in the same city" in Tiandu Square of Hi tech Zone, the first step of outward strategic expansion of high-end department store formats in the urban area; At the same time, the new district stores, adhering to the consistent high-end boutique department store positioning of Merlot, once again introduced international boutiques such as GUCCI, BURBERRY, Ferragamo, Montblanc, Carlyle, and IELTS Lauder, which once again caused a shock in the business world.


Gucci's entry into the Shishan Business Circle is of great significance to the New Area and even the whole Suzhou. Its presence can not only drive brand consumption, but also appear with many international first-line brands, and also fill the new district department stores High end brand The vacancy of will drive the upgrading of high-end business in the whole business district. The new area is becoming another "top business district" in Suzhou.

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