Since The Reform And Opening Up, The First National Special Plan For Domestic Trade Development Is About To Come Out.

Recently, Fang Aiqing, Assistant Minister of Commerce, revealed two occasions on different occasions.

Development planning (2011-2015 years) is coming soon. This is the first national special plan for domestic trade development since reform and opening up.

The reporter understands that the plan involves wholesale, retail, accommodation and catering industries, and residents' service industries, aiming at playing the role of domestic trade in guiding production and expanding consumption. The goal is to achieve the total retail sales of consumer goods by 32 trillion yuan in 2015, an increase of about 80% over the existing norm.

The "12th Five-Year plan" for domestic trade is a broad and guiding plan.

Although the policy of promoting consumption will not be directly reflected and implemented in planning, we can see the direction of policy encouragement.

Reporters learned that the relevant ministries and commissions will have a series of policies to promote consumption.

Specifically, we should increase the existing old car scrapping renewal subsidies as soon as possible, subsidize the consumption of furniture and building materials, promote tax relief in the circulation sector, and make moderate adjustments to the consumption tax on some consumer goods.

At the same time, in addition to subsidies, we will make appropriate exploration in terms of tax exemption, tax rebate and interest discount in addition to subsidies.

Study tax rebates, interest discount, etc.

Since the beginning of this year, the central authorities have promulgated and implemented relevant steady growth measures after the central government's policy of "steady growth is placed in a more important position".

With the expiration of policies such as appliances and automobiles, the executive session of the State Council has considered arranging 26 billion 500 million yuan of financial subsidies to start the promotion of energy-saving household appliances.

The Ministry of Commerce for the first time deployed national consumption promotion activities, and launched the National Consumption Promotion Month activities throughout the country from the Qingming Festival to the labor day.

For the next step to promote consumption policies and measures, Ministry of Commerce spokesman Shen Danyang said that the Ministry of commerce is now communicating with relevant departments to take measures to further promote consumption growth.

Specific include: in conjunction with the relevant departments as soon as possible to increase the existing old car scrapping renewal subsidies; support the construction of e-commerce platform; promote the introduction of tax relief in the field of circulation and other measures.

Authorities told reporters that lighten the tax burden on Trade and service industry is an important content.

Relevant ministries and commissions have been studying and gradually extending the value-added tax exemption policy from fresh agricultural products production to circulation links, so that agricultural products circulation enterprises really enjoy the same support measures as agricultural production enterprises.

In addition, reducing the tax burden of catering and other business services industry, the business tax rate will be restored from 5% to 3%. Conditional gradual change to VAT is also a matter of brewing.

Reporters learned that the Ministry of industry and information technology is stepping up research and development of consumer goods industry to increase effective supply and expand consumer demand guidance.

While actively formulating the "opinions", the Ministry of industry and information is also closely following and summarizing the initiatives and experiences of the key areas and key enterprises of the consumer goods industry to implement the strategy of expanding consumer demand, and strongly supports the activities of various local products and exhibitions (associations), forums and referrals.

Related experts told reporters that the main way to support the expansion of our consumption policy is to purchase subsidies, that is, when consumers purchase goods, they will give relevant policy subsidies to attract consumers to buy products that are supported by policies.

"The new expansion of consumption policy in 2012 can be considered properly in terms of tax exemption, tax rebate and interest discount."

Zhao Ping, deputy director of the Consumer Economics Research Institute of the Ministry of Commerce, pointed out that China needs to improve and expand consumption.

Support method.

Such as adjusting the scope of consumption tax and the structure of tax rates.

Moderate consumption tax on some commodities, such as automobiles, cosmetics, gold and silver jewellery, is currently being adjusted.

"For those commodities that used to be luxuries, which have become mass consumer goods, we should gradually reduce the consumption tax rate in the new round of consumption tax adjustment, or no longer levy consumption tax."

In addition, for the areas of key commodities and services supported by the state, consideration can be given to the way of receding the consumption tax. When consumers purchase the consumption tax, they can refund the tax to consumers through shopping invoices.

For the consumption of loans, such as the object of consumption belongs to the scope of policy support, we can consider expanding consumption demand through discount.

We should increase the support way of expanding consumption policy and give consumers more choice.

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CITIC Securities report also believes that with the overall policy shift to steady growth, it is expected that the consumption promotion policy may be further increased.

In addition to further subsidizing the circulation sector, the scope of energy-saving projects may extend to more energy-efficient appliances, water-saving household products, and renovation of building materials and other fields.

Local consumption promotion policies follow up

In addition to the central ministries and commissions, local initiatives to promote consumption are also frequently followed up.

Nanjing has issued a number of opinions on further expanding domestic demand and stimulating consumption, making it clear that policy inputs should be increased in six major areas: real estate consumption, automobile consumption, tourism economy, convention and exhibition economy, e-commerce and green consumption.

Guangxi held a symposium on import and export and promotion of consumption in the region, making clear that it is necessary to activate the market, foster hot spots, build markets, invigorate circulation, rectify order, optimize the environment, promote consumption, and achieve stable and rapid growth in domestic trade.

Anhui has also taken many measures to promote consumption, including focusing on supporting a number of chain retailers, creating a 15 minute convenience service circle to meet the immediate consumption of the public, and accelerating the modern circulation of chain operations, logistics and distribution, franchising, e-commerce and online shopping.

The Beijing Municipal Commerce Commission revealed early in the year that after the end of the old appliances, the furniture will be replaced with old ones.

Lu Yan, director of the Beijing Municipal Commission of Commerce, said that Beijing's "furniture for the old" policy will be released as soon as possible.

Consumption is expected to become the main driving force

According to the data in the first half of this year, as the international economic recovery is slow and the domestic economy continues to decline, investment and export performance is depressed in the "three carriages" driving the economy, and only consumption remains stable.

"Although the nominal consumption growth rate is still downward, this is mainly due to the fact that the price level is dropping too fast. After excluding the price level, the actual consumption growth rate began to increase steadily in the two quarter.

In the first half of the year, consumption has pulled 4.5 percentage points to the economy. This is also the first time that consumption has contributed more to GDP than investment and net exports for the first time in two consecutive quarters since 2009, and the function of consumption as an economic stabilizer has been fully demonstrated.

Qiang Qijing, a macroeconomic analyst at Soochow securities, said.

Looking forward to the second half of the year, analysts generally believe that consumption growth will steadily increase slightly.

Income is the most important variable in consumption function. In the first half of 2012, the per capita income of urban residents increased by 9.7% in real terms, and the growth rate was significantly higher than that in 2010 and 2011. The retail sales of urban consumer goods accounted for more than 85% of the total retail sales of social consumer goods, and increased purchasing power of urban residents was conducive to consumption growth.

It is understood that the growth rate of consumption in China lags behind the increase in income for about a year, and the growth rate of revenue is bottomed out in the first quarter of 2011. Therefore, the steady growth of consumption this year will be supported by income.

In addition, prices will pick up in August, which is conducive to the growth of nominal consumption.

Besides the improvement of the income level, the series of new consumption policies from the central government to the local government will also gradually appear.

Zhao Ping pointed out that, from the development trend of the "three carriages" in 2012, the contribution rate of consumption, investment and exports to the national economy will continue the trend of last year's development. "If consumption growth momentum is still faster than investment and exports, the contribution rate of consumption to GDP will exceed investment, and for the first time in nearly 10 years, it will become the first driving force for economic growth.

China's "12th Five-Year plan" put forward by the consumption, investment and export coordinated growth mode of economic growth is expected to see this year.

It is worth noting that the momentum of a sharp rebound in consumption growth is not enough.

Qiang Qijing said that from a macro point of view, during the economic downturn, consumption is unlikely to outshine for a long time due to the expected deterioration. The stimulus policy may make consumption boom for a while, but eventually it will go smoothly, so it can not expect too much consumption.

From a microcosmic perspective, the consumption of daily consumer goods is growing steadily, while the volatility of durable consumer goods is obvious.

In the second half of the year, real estate regulation became stricter, investment demand for housing continued to be suppressed, and "golden nine silver ten" was hard to come, so the possibility of real estate pactions rising sharply was low, and the growth rate of real estate related consumption growth was limited. The automobile purchase restriction of the first tier automobile production and marketing "Guangzhou" made the cold car market worse and worse, and the growth rate of durable consumer goods was difficult to rise significantly.

Overall, analysts generally believe that this year

Growth or steady rise slightly, annual consumption growth rate of around 15%.