In The Future, The Status Of China'S Shoe Making Powers In The World Is Hard To Shake.
China is recognized worldwide. Shoemaking Production power, trading power and consumption Great powers, but in recent years, India, Brazil, Vietnam and other countries are catching up with each other rapidly in the shoe making industry, making our country face more intense competition. At the third world footwear forum held here, experts believe that because China is rich in raw material resources, perfect industrial chain, huge processing capacity, labor strength and large domestic market of 1 billion 300 million population, the status of China's world shoe making power will be difficult to shake, and shoe industry should actively transform from shoemaking power to shoemaking power.
China is recognized by the world as a big producer of shoes, a big trading nation and a big consumer country. According to the data provided by China Leather Association, as a big producer, China produced 13 billion pairs of shoes in 2010, accounting for 65% of the world's total output. Act as Trade Large countries, China's nearly 10 billion pairs of shoes products sold to nearly 200 countries and regions in the world, the export share of 33 billion 700 million dollars (excluding shoes, etc.), the number and amount of export shoes accounted for 73% of the world's footwear exports and 40% of the amount, ranking first. As a big consumer country, China's domestic market growth is strong. In 2010, the total amount reached 27-30 billion pairs, more than two pairs of shoes per person per year, accounting for about 15% of the world's footwear consumption market, ranking second.
At the world footwear forum, the China Leather Association has made "the world's footwear industry and the development trend of China's footwear industry in the next five years". Competitive power The cost of shoe making labor in several countries has attracted considerable attention.
The annual output of China is 13 billion pairs, the labor cost is 1.3-1.5 dollars / hour, the annual output of India is 2 billion pairs, and the labor cost is 0.65 dollars / hour. In Brazil last year, the annual output of all kinds of shoes was nearly 900 million pairs, and the labor cost was 4.35 dollars / hour; Vietnam last year produced nearly 800 million pairs of shoes, and the labor cost was 0.48 dollars / hour.
Su Chaoying, director of the China Leather Association, pointed out that, from the quantity of shoe production, it is rather difficult for these countries to replace the position of China's footwear giants in 10 years. However, the competitive pressure on China's development in the future is still great, and we must speed up restructuring, transformation and upgrading. Completely abandon the development mode of competition based on speed, scale and price, and change to the development mode that depends on quality, standard, technology, service, innovation ability and brand influence.
At the same time, experts agreed that China's development of leather industry has many advantages, such as abundant raw material resources, perfect industrial chain, huge processing capacity, high quality and low cost labor force, production of various quality requirements at lower cost, and 1 billion 300 million population. potential Big market. Therefore, in the long run, China has the capability to cross the world leather power to the world leather power.
Zhang Huarong, chairman of the association of Asian footwear industry, and other industry experts suggested that footwear enterprises should actively improve their ability to innovate independently, and establish an innovative system that takes enterprises as the main body, market orientation, production and research integration, industry organization promotion, and government policy support. In the next 5 years, we will strive to create 3-5 internationally famous brands, and focus on supporting a group of enterprises with a certain scale and strength. At the same time, we should actively cultivate new characteristic areas so that the total output value of leather characteristic areas will account for more than 60% of the total industrial output value of Enterprises above designated size. In addition, in the field of talent echelon, we should establish and improve a scientific and effective mechanism for cultivating echelons of talents in industry, and actively train excellent business management talents and middle and senior technicians, especially professionals and international talents in scientific research, design, patents, standards, trade rules and so on. This will lay a solid foundation for China to step into the ranks of shoemaking powers by big shoe giants.
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