2011 China (Xiqiao) Popular Fabric Trade Fair Has Gained A Lot.

People in the industry said jokingly, look at one. Exhibition An important sign of success is to see the speed of exhibitors' withdrawal from time to time and the speed of withdrawal. Behind it is the recognition of exhibitors and purchasers.

Enterprise easy to pick up

At present, "internal and external extrusion" market Under the circumstances, it's easy to get orders, which is a lot of salesmen. Extravagant hopes 。 However, reporters did not see many anxious faces at this fair. "At present, orders are not very scarce in factories, and here is to increase a new channel." This is the most talked about by many salesmen. {page_break}

It is understood that the 80 fabric companies participating in the fair were finalized after screening several more than 600 exhibitors nationwide, and most of them were Xiqiao's fabric enterprises. The products on display are listed as "popular fabrics in China" or newly launched products in recent years. Xiqiao town launches more than 10 thousand new fabrics every year, with a renewal rate of more than 80% and an additional value of over 30%. More than 200 new products are selected annually, accounting for more than 1/10 of the total number of fabrics in China. " Xiqiao fabric "To some extent, it has become a weathervane for the development of new fabrics in China. Xiqiao's high-grade fabric enterprises are also comfortable here.

Long Lok Textile Co., Ltd. from Xiqiao Nalong New Village Industrial Park, is a professional denim fabric enterprise, mainly domestic. For the first time, the company took part in the fabric trading activities in Xiqiao. On the first day, there was a order of 1000 yards. The director of the booth said with joy, "there is still a little accident. I want to go back to tell the boss that I will take part in the next session and prepare for it more fully." Xiqiao Xiao Xuan window home textile booth staff briefed reporters that two days had already introduced more than 20 intentions to customers from the booth, and some customers had entered the discussion stage of order details. "The fair gave the company a good display window." 3 minutes from the time of withdrawal, several young salesmen of Foshan Nanhai hop music Weaving Co., Ltd. are still making unreliable orders for customers. offer "It is necessary to spanfer money easily." A young man said with a laugh.

Popular with high tech side by side

Chinese popular fabrics, a loud name, represent the highest level of Chinese fabrics, and also represent the rich connotation of China's high-end fabrics. This trade fair as the exclusive trade fair of popular fabrics is the first in China. One of the important features is to highlight the concept of green environmental protection for new fabrics.

Sales of R & D, fabric sales of Foshan Zhixing Textile Garments Co., Ltd. in recent years go against market tendency As a result, 10 new fabrics selected by the company this year are all included in the "China fashion fabric". The 57 new fabrics produced at this trade fair are the hot products of Shanghai fabric exhibition this October. The focus of the promotion of energy saving, low carbon and environmental protection technology products - cold spanfer printing fabric has become a beautiful scenery of the fair. The booth was once surrounded by buyers and merchants. "Protecting green ecology, developing green products and enjoying green life" has become the future development direction of the company.

It has been leading the world in green fashion, energy conservation and environmental protection. The textile and Industrial Co., Ltd. has been exhibiting in the form of joint exhibitors, displaying the good performance of the green energy fiber fabric and the broad market potential of the green energy fiber alliance. South Wei Industrial, Fujian Federation Sanhe, Jiangsu Yueda, Jiangsu Taizhou Yuxin textile and other companies jointly demonstrated the unique functions of green energy fiber in dyeing and finishing, clothing and so on.

The "37.8 degree" brand, the price of 37.8 yuan, a new low carbon enterprise, the T-shirt displayed in Paris Jiedong Wan Zhu yarn textile Co., Ltd., shows the new concept of zero pollution and zero emission produced by the company's waterless coloring process, attracting many eyeballs in the fair.

The concept of green permeates every corner of the trade fair, and the popular elements are printed on every product. During the trade fair, 2012/2013 autumn and winter textile fashion trends in China were released and Xiqiao fabric and clothing design exhibition was held. The concept of green pop is a popular concept in Xiqiao. {page_break}

Small and fine "red carpet"

On the morning of November 2nd, the opening ceremony of the fair was held in Yingbin square, Xiqiao Textile City, Guangdong. The huge red carpet at the opening ceremony hugged the guests and delegates, and the atmosphere of the international great event came to us. Here, in a small town in southern China, the popularity of fashion and fashion has been pushed up again. Countless attention and envy from home and abroad focus on Xiqiao again.

Referring to the planning of the Xiqiao town government for the development of the fair, Guan Haiquan, deputy mayor of Xiqiao Town, said that unlike the fabric gathering areas in Jiangsu and Zhejiang provinces, Xiqiao will take a "small but sophisticated" route.

With regard to "small", on the one hand, this trade will select 80 high-end fabric enterprises from the whole country, highlight the concept of green environmental protection and embody the international trend. As the core of the fair, it will lead the development of domestic popular fabrics, and it is a high-end professional exhibition. Brand designers from Japan, Korea and other countries also come to fame. On the other hand, taking into account the problem of resource capacity in Xiqiao, the number of existing enterprises has reached saturation. The next step is to further enhance the grades and added value of fabric products and expand the influence of Xiqiao at home and abroad. He also disclosed that if resources and space permit, the future will consider the introduction and development of high-grade industrial fabric products.

When it comes to "essence", it is the Xiqiao fabric that can truly represent the latest fashion in China. The first is the upgrading of enterprise quality and product quality. The textile and garment industry in Xiqiao has gone through several stages of upgrading, the number of enterprises is decreasing, and the output value is increasing. At present, the proportion of general trade volume has increased to 80%. The finalists of Xiqiao fabrics entering the international big brands are increasing year by year. In addition, the mode of low carbon development has gone deep into enterprises, and the understanding of the concept of popularity has been improved.

Xiqiao is building a small and fine "red carpet". China's popular regional brand influence is rising rapidly.

Creative industry opens up new era

Speaking at the opening ceremony of the fair, Sun Ruizhe, vice president of the China Textile Industry Federation, said that the development of Xiqiao's textile and garment industry is a microcosm of the development of China's textile and garment industry. It is also a shrinking shadow of the orderly development of China's textile industrial clusters, innovation and spanformation and keeping pace with the times. At present, Xiqiao is in the third stage of development, that is, the stage of industrial innovation and agglomeration.

No enterprise or region can escape the shock of the market. Guan Haiquan said that at present, Xiqiao has been standing at a certain height in China, and the promotion in the future will be more difficult. The next step will be to establish Xiqiao as the most authoritative popular fabric distribution base and develop headquarters economy and creative industries.

At present, Xiqiao has begun to extend its industrial chain to the garment industry. "I hope that the fabric trade will not see a piece of fabric in the future". The innovative mode of development has been widely recognized and tried by enterprises. It is inevitable to create a new era of Xiqiao's strong textile town and popular China and open another new era in Xiqiao.