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Dynamic Monitoring Of Online Retail Market In February 2011

2011/3/2 13:40:00 40

Internet Retail Market

At the beginning of 2011, China's online retailing industry will usher in a new development.

China Electronic Commerce Research Center is the first professional in China.

Electronic Commerce

Research institutes will always focus on the development of online retailing and related industries.


In order to gain a deeper understanding of the industry trends and look back on the future of the industry, the China Electronic Commerce Research Center has launched monthly dynamic monitoring of industry events for the industry to read carefully.


The following is the dynamic monitoring of China's online retailing in February:


In February 1, 2011, PayPal, the global online payment company, announced the official opening of the international airline ticket ordering business of Air China, China Southern Airlines and Hainan Airlines, the three largest airlines.

This is the third party payment enterprise that has been among the airline tickets online ordering industry after Alipay and Cai Fu Tong.


In February 1, 2011, Gome sports online shopping mall was formally launched. At this point, the overall layout of Gome sports was officially launched.


In February 10, 2011, Jingdong mall audio and video channel and online reading channel will be launched online, and e-books will be launched in the coming 3~5.


On 02 2011, 13, in order to further develop the southwest market and channels,

Letao

Le Tao set up storage center in Chengdu.

Le Tao has established 6 warehouses, covering the main E-commerce markets in North China, East China, Southern China, Northeast China, central China and southwest China.


In February 15, 2011, the first commercial travel enterprise named "tengbang international" landed on the growth enterprise board based on air passenger sales agents, hotel reservation, business travel management and other services. This is the first A share listed company in China, and is also the first large business traveler on Taobao travel platform to visit China's capital market.


In February 20, 2011, meyxi.com, the online shopping mall of the main luggage business, received a multi million dollar angel investment.

The capital injection comes from the traditional enterprise fund, and has all been credited.


In February 21, 2011, Internet fast fashion brand VANCL announced the launch of mobile phones.

Van guest

Network (m.vancl.com) and mobile client products, enter the mobile e-commerce market.

In addition, Dangdang, Jingdong mall and many other B2C companies also launched mobile clients or mobile websites earlier.


In February 21, 2011, Dangdang announced that it would set up a Distribution Services Ltd and build it into an independent and efficient logistics open platform.

This is another act taken by Dangdang in establishing logistics distribution centers in Beijing, Shanghai, Guangzhou, Chengdu, Wuhan and other places to strengthen its logistics services. It also marks Dangdang's formal involvement in the express industry.


In February 23, 2011, Suning Appliance issued the 2011 development plan. Suning will focus its development on e-commerce in 2011. It will separate suning.com from its marketing headquarters and become a subsidiary company that is parallel to the entity retail business. It has set a target of 8 billion yuan in sales this year.

This figure approximated the sales performance of Jingdong mall last year of 10 billion yuan, and this is the volume of pactions that Jingdong mall launched with electronic products in seven years.


In February 23, 2011, Taobao opened the strategic opening conference of Taobao, and announced the launch of the wireless Taobao open platform.

Taobao intends to build a ubiquitous consumption circle for consumers by building a two platform through PC and mobile phones.


In February 25, 2011, the red child of China's largest mother and child website cancelled the operation system of Southern China headquarters before mainly selling directory, leaving only warehousing as a logistics center.

It is reported that this strategic adjustment is actually a prelude to the strategic layout of "big platform construction" for the construction of the back-end platform, unified settlement, purchase and logistics.


In February 28, 2011, BHF was awarded the first round of investment of 4 million dollars for Kai Peng Huaying.

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