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Who Is The Most Suitable Buyer For Fabric Purchase?

2010/9/6 21:53:00 89

Near the peak selling season, who will the fabric purchaser give the order to? What kind of fabric will the designer look at?

Not long ago, two big competitions (China International)

Fabric design

When the event was held in Keqiao, the reporters seized the opportunity to interview designers who regularly purchase fabrics.

The goal of buyers is always to find products with the best cost performance. Low price and high quality are both the most important concerns of buyers.

Xie Qing, director of fabric sourcing at YISHION group, talked about what she understood.

Chemical fiber fabrics

The quality of Japanese enterprises is up to the national standard, while European products are superior to many domestic products.

But when she is buying, she may not always choose foreign products, but will consider the right domestic products.

It has three characteristics.

Homegrown products

The same is suitable: first, the quality must conform to the quality requirements stipulated by the state; two, it is individualized, with the irreplaceable personality advantages of others, and the three is the right price, with a price consistent with the positioning of clothing products.

Fabric business is to develop products that meet the needs of the target customers according to their target customers.

Wang Yijun, manager of home textiles Department of Carrefour Global Sourcing Asia headquarters, said that in addition to product quality to meet their standards, they will also take into account the environmental protection of products and production processes. Technically, they look at the technology content and product characteristics, whether they conform to the shopping habits of European consumers, and whether they can arouse their interest in buying.

Besides, the way of operation and business philosophy of suppliers are also an important part of their cooperation.

"For example, product size, weight, price and other factors, we must take into account."

Zhang Peihua, Professor of textile School of Donghua University in Shanghai, said that from the technical level, the quality and individuation are the more consistent requirements of the designers, and to achieve these requirements, the fabric can be perfected from two aspects. One is successful finishing, and the other two is the application of completely new raw materials.

Xia Peng, the design director of the "E school" studio, from Shenyang, told reporters that the long-term limitations of cooperation with fixed suppliers are relatively large and do not meet the needs of the fashion industry. Therefore, designers tend to like to contact more suppliers, so the fabric suppliers can become their suppliers if they get their own personalized products.