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Leading The "Big Outdoor" Trend In Beijing

2010/9/3 11:16:00 53

Outdoors

By the State General Administration of sport and China

Sports goods

Organized by the Federation of industry, the State Sports General Administration sports equipment and equipment center, China International Travel Service Corp and Hua Xing sporting goods development center jointly hosted the twenty-seventh China International Sporting Goods Fair, the three sports management center of the State Sports General Administration of winter, water and mountaineering, and the China Tourism Association. The theme exhibition of "fashion sports and leisure tourism" will be held in Beijing National Convention Center from October 15th to 17.


The theme exhibition of "fashion sports and leisure tourism" will be integrated into the "outdoor sports" concept of fashion, leisure and low carbon health. The exhibition will be divided into outdoor sports equipment, ice and snow sports clothing equipment, ski resorts and related facilities, outdoor and tourism leisure products, leisure tourism sites and camps, yachts and water sports, off-road vehicles, wagon and RV six exhibition areas, bringing together many mountaineering, rock climbing, hiking, skiing, camping, self driving tours and other popular outdoor sports activities all over the world.

At present, there are ski brands including Nordica, Fisher (Fischer), Ato Mick (Atomic), Iran (Elan), Hyde (Head), Walker (VOLKL), Tenica (Tecnica), BLiZZARD, Shihua (Swallow), Goldwin, Desanto (Descent), and so on.

Eric

(ARECO), Mingxing, May Desnos (Madesnow) and other snow field equipment, as well as Ski-Doo, Bombardier, Mercedes Benz and other motorcycle, multi-function vehicle, off-road vehicle brand; Wing Hang (Easoul), Wei Han, Ai Weika, field volleyball and other outdoor brands; outdoor outdoor activities in Beijing outdoor outdoor sports Development Co., Ltd., and the Korean Olympic Committee sponsors - RYN and many other well-known brands confirm the participation of Madesnow.


During the exhibition, Beijing Sports Bureau will launch the overall publicity and promotion plan of 15 ski resorts around Beijing.

At that time, the main ski resorts in Northeast China and Hebei will also hold relevant promotion activities.

The professional skills appraisal center of the General Administration of sports will also organize the training activities such as organizing the skiing sports social instructors' appraisers' Training Association and the skiing sports social instructor training class.


In order to fully display the new concept of leisure tourism in this theme exhibition, we will hold the autumn exhibition fair for the tourism products in the exhibition hall, and the characteristic leisure tourism products and self driving tourist products will be released and sold on the spot.

The CFA will also carry out on-site registration activities on the "2010 self driving baby selection" at the scene. Some of the selected baby drivers will also display their talents and popularity.


According to Peng Xiao, deputy director of the sports equipment and equipment center of the State Sports General Administration, "I hope that through this theme exhibition of" fashion sports, leisure tourism ", we will have a panoramic display of" big sports ".

outdoors

"Sports charm, to convey to the public this low carbon green, healthy and fashionable leisure concept, and then promote the development of the national fitness campaign."


During the exhibition, organizers will present an outdoor feast for visitors.

将组织一系列针对专业人士和时尚玩家的不同活动,如:中国体育用品业联合会与中国滑雪协会共同主办的中国滑雪产业论坛,将围绕滑雪场的政策支持、安全、相关标准以及运营等方面进行深入探讨;与《中国国家地理》共同推出的“中国户外论坛”,将探讨国内外户外产业发展趋势,并发布“2010《中国国家地理》十大经典出行路线”; 与三夫户外共同组织的“户外课堂”将包括讲解如何挑选户外装备、户外装备技能大赛、户外急救知识讲座以及模拟营救等丰富多彩的互动活动,参与者将有可能免费获得三夫俱乐部会员卡;同时还将推出与中国登山协会共同组织的“全国攀岩锦标赛”(第18届全国比赛),与水上运动管理中心共同推出的“水上运动主题区”、与旅居时代汽车露营网共同组织的“汽车露营主题区”、请中国国家地理签约摄影师主讲的“户外摄影讲座”、

As well as the splendid activities of free maintenance of snow tools organized by Laixi man company, Germany, the elaborate sports collection of fancy basketball, fancy football, roller skating, Latin dance, belly dance and so on will also make participants feel the fashion trend.

The exhibition will provide an excellent trade platform for skiers and outdoor sports companies from all over the world, and create opportunities for exhibitors to enjoy zero distance contact with domestic outdoor leisure sports enthusiasts, and further promote the sustainable and rapid development of China's ski, outdoor sports and leisure tourism industry.


At the same time as a direct bridge between exhibitors and distributors and professional spectators, we also try to open up opportunities for exhibitors to reach zero distance consumers.

The booth will be built in a form similar to the terminal retail store. It will not only allow exhibitors to get a more vivid and situational display, but also allow exhibitors to understand the product information more quickly and directly, so as to truly achieve one-stop shopping.


As we all know, China International Sporting Goods Fair is the only national, international and professional sporting goods exhibition in China.

It is also the only sports and Leisure Exhibition guided by the Ministry of Commerce. The exhibitors are expected to receive subsidies from the Ministry of Commerce and the Ministry of finance.

At present, the application of summer sports Expo is being carried out in the same period.


As an emerging industry, China's outdoor sporting goods and services market will grow rapidly in recent years.

During the exhibition, China Outdoor forum and China Ski Industry Forum will be held. Dealers, retailers, media, industry experts and donkey friends will gather together to explore the future development of China's outdoor sports and tourism industry.


The theme exhibition of "fashion sports and leisure tourism" will undoubtedly become a weathervane of China's outdoor sports industry in the future.

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