Home >

Rio Olympic Team Dress Contest Beauty Contest Six Strong China!

2016/8/11 11:19:00 89

BrandDesignClothing

There are foreign media on the Rio Olympic opening and closing ceremonies of the national team.

brand

Design

Finally, six best brands will be selected.

If you want to play the four year Olympic opening ceremony, it will be hard to get the attention of the two people.

Rio Olympic Games are in full swing, while foreign media have not yet released the brands on the opening ceremony.

clothing

Design, and the opening of the uniforms "beauty contest" competition, eventually six brands were selected.

They are the American fashion brand Ralph Lauren, the Swedish local high street brand H&M, the French local leisure brand Lacoste, the Canadian team's Italy brand DSquared2, the Cuban team's German sports brand Puma, and the British team's designer brand Stella McCartney.

 Rio Olympic opening ceremonies

The US representative team, Ralph Lauren (Ralph Lauren), is a local brand in the United States, and has always had a strong American flavor. This Rio Olympics is the fifth time that it has designed the United States to participate in the opening ceremony of the Olympic Games.

The main colors of this Olympic Games are red, white and blue symbolizing the American flag, including naval jacket, white jeans and sailing shoes.

Phelps, known as the American flying fish, is the flag bearer of the US team and has a luminous USA pattern on the back of his jacket.

 Rio Olympic opening ceremonies

Sweden also represented the team, and the Swedish team's costume was designed by its local high street brand H&M.

It is understood that H&M was founded in 1947, and now there are 1500+ stores all over the world, at the same time selling clothing, accessories and cosmetics.

This Rio Olympic Games, athletes wearing bright yellow and marble patterns and knee stockings, and H&M this uniformed material used a lot of recycled polyester fiber, green.

 Rio Olympic opening ceremonies

The French team represented the Rio Olympic Games, and the French leisure brand Lacoste designed the uniforms for the country.

Prior to that, Lacoste also designed the uniforms for France for the first time at the 2014 Winter Olympics in Sochi.

The Rio Olympic sportsmen's color is also derived from the colors of their national flag. The athletes are wearing seven white shorts, a white Paul shirt and a blue navy jacket.

It is reported that Lacoste was founded by French tennis champion Ren e Lacoste in 1924, and it also designed athletes' windbreaker jacket and white and navy blue sports trousers.

 Rio Olympic opening ceremonies

The Canadian team, DSquared2, was founded in 1995 and is a Italy brand made by a pair of Canadian brothers.

This Rio Olympic brand has undertaken the Canadian team's clothing design, the entire clothing theme all revolves around Canada's symbolic red maple leaf.

 Rio Olympic opening ceremonies

The Cuban delegation was dressed by the German sports brand Puma, and Cuba's August 22nd closing ceremony was jointly built by the French "red shoe bottom" brand Christian Louboutin and the French men's sports lifestyle online boutique Sporty Henri. The men's coat includes scarlet jacket and stockings, and the woman is a camel jacket and seven cent trousers.

{page_break}

 Rio Olympic opening ceremonies

A team of British team members who were also selected by the British team and the famous British designer Stella McCartney and Adidas jointly built the Olympic uniform. The design of the Olympic uniform was inspired by the shield badge of College of Arms (the British heraldry house). The colors of the British flag were red, white and blue.

It is reported that Stella McCartney also participated in the design of the British uniforms for the 2012 London Olympic Games.

Fashion brands take advantage of the Olympic Games marketing is an old trick. If we can do well in marketing, we need to inject more pluralism.

  • Related reading

Wuhan Textile University And Jiaodong Enterprises Signed An Agreement On Industry University Research Cooperation

Market trend
|
2016/8/10 18:24:00
47

Boohoo Is Expected To Raise Annual Expectations In Two Months.

Market trend
|
2016/8/10 17:07:00
22

Fashionista Launches Clothing Series For The First Time

Market trend
|
2016/8/10 16:42:00
37

Olympic Games Are Not Only The Arena Of Athletes, But Also The Brand's Rio Adventure.

Market trend
|
2016/8/10 14:11:00
46

Chinese Equestrian Contestant Alex Hua Tian Goes To Rio Olympic Games In GIEVES&HAWKES

Market trend
|
2016/8/10 14:08:00
120
Read the next article

Inter Recorded A Net Profit Of $5 Million 831 Thousand In The Two Quarter.

The strong sales of the two perfume brands Montblanc MontBlanc and Jimmy Choo promoted the sales of French perfume company Interparfums SA and its parent Inter Parfums Inc. 2016 in the two quarter of fiscal year.