Entrepreneurial Necessity: What Are The Precautions For Online Store Joining?

For many young entrepreneurs, due to the lack of start-up capital and lack of experience, they often have to bear a lot of entrepreneurial risks.

As a new way of entrepreneurship, online store franchise has the advantage of low risk and high yield, which coincides with the needs of young entrepreneurs nowadays.

So, what do we need to pay attention to in order to join the website? For this reason, Xiaobian has collected a number of online businesses to join in the business.

1, determine the brand positioning.

Before choosing a franchised brand, it is best to have a general understanding of the same type of clothing market, including the consumption ability of the target customers, the expected price and the competition of the competitors, so as to accurately plan the funds that they plan to invest.

With prior preparation, it is possible to achieve twice the result with half the effort when deciding on the brand to be joined and the positioning of clothing.

Generally speaking, there are three kinds of fees that the franchisee needs to pay to join the headquarters: franchise, royalty and deposit.

Among them, once signed with the headquarters, the franchise can not be returned, so carefully consider their own brand.

Royalties refer to the costs of using trademarks and goodwill at headquarters, and annual payment, quarterly payment and monthly payment.

As the cost of guaranty, margin is bound to restrict the obligations of the franchisee to fulfill the contract. The less the amount, the more favorable it is for the franchisee.

The difference between headquarters and franchisees is that, in order to maintain quality, the headquarters will ask the franchisees not to purchase them privately, and must purchase them at headquarters.

In fact, the price offered by headquarters is usually higher than that in the market, which makes many of the franchisees unhappy afterwards.

Therefore, when signing the contract, you may wish to ask this question to negotiate with the headquarters, ask them to provide the price list of the supply, and if the market price is higher than the market price, you can purchase it yourself, so as to avoid future divergence.

The most important thing to join is to understand the support of joining the headquarters to those who do not have enough experience. When considering the brand, they need to know clearly whether the brand will provide guidance such as store image design, commodity display guidance, marketing promotion and so on.

A strong Brand Company can provide more services to franchisees.

Therefore, if we want to see whether a brand has the strength, we can see the training courses that can be provided.

Of course, this does not mean that all brands will provide corresponding training. Some of the newly established brands, though lacking corresponding technical guidance, still have thousands of forests.

Just for entrepreneurs, in comparison, it is not easy to operate a brand.