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Harbin Fur Market Will Face A Shuffle

2014/8/6 13:14:00 38

HarbinFur MarketShuffle

   Harbin As a political, economic, cultural and transportation center in Northeast Asia, its geographical location is superior, its consumption of leather is profound, and its market potential is huge. At the same time, Harbin is also a very western and atmosphere city. It combines Chinese and Western culture, and the public dress leads the trend. Leather and fur Consumer groups, closer to trade with Russia, are the best bridgeheads to enter the Russian market.


Although China's fur sales are not comparable to that of the developed countries, it is not comparable with Japan and Korea in the Asian market, but this shows that China's fur market still has great potential to tap. In China's regional markets, Harbin, Changchun and Shenyang are ranked one or two and three respectively, which is one of the main reasons why the "fur predators" have chosen to enter the ice city.


According to a well-known city in Harbin City Fur brand Manager Liu Yuan said, more than 10 years ago, Harbin city had more than 200 fur traders, but with the increasing competition in the industry, there were only more than 70 left and behind brands, mainly in the outer and inner districts. In the winter, big supermarkets such as Yuanda, ha one hundred and Qiu Lin will also be stationed in some fur brands, and the fur market pattern in Harbin is basically stable and the market is relatively stable.


In the existing market, some of the big brands in the world are basically in the ice city, but the scale of business is not too large. This is mainly restricted by market demand. The business area of KC fur should be the largest, estimated at 16 thousand square meters, while the other brands can reach thousands of square meters even larger "fur city".


Liu Yuan made a simple calculation, adding up all the fur business areas of all the brands in Harbin, which may be about 100 thousand square meters. But look at the three fur giants that are about to open. The second phase of the international leather city is about 100 thousand square meters. The fur city of Hongkong is about 300 thousand square meters, while Haining leather city has leather clothing and leather goods bags besides its fur business, but its 240 thousand square meter specialized market area is definitely super large. In view of this, once the fur city is opened, the fur market in Harbin will face a state of over saturation. This will undoubtedly cause great impact on the local dealers in the ice city, and the market will face a reshuffle.

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