Chinese Silk Has Lost Its "Glitz" Aura, Realizing Luxury In The True Sense.

< p > this year, the market of silk products has been greatly affected by chemical fiber substitutes, and has almost fallen into "stalls".

It is imperative to reshape the silk halo.

Nowadays, domestic brands such as silk road, Wan Shi Li, Daly and so on have been raising their value for silk, leading to the "top name" of high-end silk.

However, a small number of enterprises are still far from enough to make high-end silk products. To make silk products realize luxury in real sense, silk enterprises need to rush ahead.

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< p > < strong > Chinese silk: fade "flashy" halo < /strong > /p >

"P >" at present, China's silk production is still ranked first in the world.

The silk products gradually extended to the home textile and cultural products from the past < a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > industry, the added value is also rising, but the position in the whole a target= "_blank" href= "//www.sjfzxm.com/" > spinning and weaving industry is still not high.

Liang Juhong, vice president of Shandong silk textile and Career Academy, commented on the current situation of China's silk industry.

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< p > indeed, in 2012, the total output value of China's textile industry was about 6 trillion yuan, while silk was only about 200 billion yuan, accounting for only 3% of the national textile output value, of which silk fiber accounted for only 0.18% of total fiber output.

The total amount of silk products used in terminal products is decreasing year by year, and the price fluctuation of silk fiber materials is frequent. These factors make silk enterprises difficult.

"Raw material price fluctuations have great impact on the industry."

Insiders revealed that under the fluctuation of price, a number of silk enterprises which were maintained by low price competition were eliminated.

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Qian Youqing, vice president and Secretary General of the China Silk Association, said in an interview with reporters that huge fluctuations in the price of cocoon silk can easily cause huge ups and downs in the whole industry, which is a great damage to the industry. P

Compared with the price fluctuation of raw materials, the more critical factor restricting the development of the silk industry is that China's silk enterprises lack the knowledge and application of design, marketing, brand and technology.

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< p > "product design is still very backward, which shows that the fashion of silk products is seriously insufficient.

For real silk pajamas, some styles have been used for more than ten years, but now there are still enterprises in production. This not only affects consumers' consumption of silk products, but also is a waste of silk fiber resources.

Qian Youqing said.

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"P > Liang Juhong also agrees with this. She admits that Chinese silk products maintain the advantages of silk itself, such as: noble, elegant appearance, green environmental protection, comfort and health care, and inherit and carry forward the essence of traditional Chinese silk production. However, China's silk fabrics are lagging behind Italy, Japan and other rising stars in creative research and processing technology.

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< p > "the sophisticated technology and automation and intelligent equipment in the cocoon silk industry are still controlled by the developed countries such as Japan, Italy, Germany and so on. The state has not enough guidance and encouragement for innovative technological pformation and breakthrough research and development of enterprises."

Kou Yongqi, deputy general manager of Daly silk (Zhejiang) Limited, also appealed to the relevant policies to tilt.

It seems that the advantages of China's cocoon and silk industry can not be disintegrated, but it can hardly conceal its dim light.

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