Traditional Tanabata Touches "Sweet" Business Opportunities
When the seventh day comes, do you plan for your dear TA?
This year
The seventh evening of the seventh moon
On Saturday, couples will have more sweet time to get along with.
This year, not just florists,
Ornaments
Shops and other businesses have promoted sales promotion. Even holding a blind date conference has become a new magic weapon for businessmen to drive popularity.
And in the face of a wave of promotion gimmicks, some people only choose the traditional cultural experience alone.
Traditional gifts of love are still popular.
Tanabata is coming, and the flower shop is more busy.
A few days ago, reporters visited the flower shop in Zhenxing Road area, and saw that the stores had already set up bundles of roses early, and many people had come to make reservations.
Reporters noted that this year's rose varieties added "Purple Rose", the price is slightly higher than last year.
"Some people have been ordering flowers now, and expect more in the next few days."
The owner of the red bean garden told reporters that the closer the rose approached, the more expensive the price rose.
Now the red roses with four or five yuan and one branch will probably rise to about 10 yuan on the eve of the seventh day of the seventh lunar month.
Purple rose is a new breed this year, adding a mysterious romance to red and pink.
This year, the public can also try.
Group buying
"Romantic", local group buying websites are favored by netizens with ultra low price group buying bouquet.
Thousands of blind dates will come.
At the same time, reporters also learned from several shopping malls that this year's shopping malls will not only organize promotional activities on Tanabata, but also specially plan romantic interaction activities such as blind dates and lovers.
For example, on the seventh day of the Seventh Festival in Tongxiang World Trade Center, a thousand people's blind date will be held ceremoniously.
According to the staff's assumption, there are bound to be some people wandering around in the gap between single men and women participating in blind date activities, which can increase the popularity of the market.
Scenic spots play "Qixi" culture card
"Holding a girlfriend's hand, a simulated" magpie bridge meeting ", by the way to experience the old-fashioned wedding.
Such an arrangement is more emotional than simply sending flowers to dinner. "
Interview, the public Tang Jia said.
Today, many businessmen launched the Tanabata promotional gimmick and Western Valentine's Day is too similar, the lack of Cultural Festival of the Seventh Festival, so this year saw the Wuzhen scenic spot launched the "Tanabata cultural package", he hurriedly called the name.
Relying on the profound cultural background of the ancient town, Wuzhen scenic area pioneered the "Tanabata cultural package", including the "lunar Temple", "magpie bridge meeting", "doing the love of the black pottery table", and "Water Village wedding".
Scenic staff told reporters that the current booking hot.
Xiaobian attitude: "the sky street is cool as water, lying down to see the Vega Vega."
Tanabata Festival is the most romantic festival because of legend of Cowherd and weaver girl.
However, in the excessive speculation of businessmen, this traditional festival is gradually becoming a replica of Western Valentine's day. Less traditional culture and more stock market, it is regrettable.
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