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H&M Launches A New Sustainable Development: "Environmental Conscious Action"

2011/2/28 19:01:00 51

H&M Sustainable Development Of Environmental Protection

 

Sustainable development is the enduring trend of H&M.

H&M

Always committed to this.


As an important part of sustainable development, in April 2011, H&M will again launch a new sustainable development Conscious Collection series.

The series uses green, environment-friendly fabrics such as cotton, Tencel and recycled polyester, including women's wear, men's wear and children's wear, and will continue to be launched as a regular series.

H&M designers draw inspiration from the most popular white in this spring. They are minimalist, well-designed, tailored, decorated with romantic lace, charming lotus leaves and wrinkles.

The series will be available from all H&M stores in April 14th.


"It's not just cotton, it's promising to use other sustainable fabrics to create a new fashion trend.

We launched the "environmental conscious action" series, designed to bring forth new ideas and perfect the ever-changing fabric plasticity.

H&M global design director Ann-Sofie Johansson said, "all kinds of white tonal is the hottest fashion trend of the season, which explains the series properly.

White lace brings romance, and is also the basic tone of sports, leisure styles and boys' campus.


  

Women's wear

Inspired by the new romantic style, white lace is the main fashion.

The multi-layer dress is the perfect single item for day wear, while the Greek long skirt is the best choice for evening wear.

Elegant long skirts and shorts are also highlights.

The series also includes white casual suits and pleated trousers, which are cut perfectly and minimalist.

The underwear design with lace is also the biggest highlight and characteristic of "environmental conscious action" series.


Men's design is full of campus feelings.

White two button casual suit, collar shirt and half open collar.

T-shirt

For the main single products, printing, striped T-shirt and vest to highlight the level of modeling, 5 bags of jeans or trousers are the key to mashup.

In terms of children's clothing, all kinds of white tones of children's clothing include: multi-layer dress, blouse, shirt and T-shirt, etc., with perfect matching with jeans or bottompants.


As a new H&M masterpiece, the "environmental conscious action" series will lead the H&M trend in different forms at different times.

Following the splash of "Garden Collection" in early 2010, the green style spring dress series is likely to be renewed again.

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