Salesman'S Secret Of Success?

　 First, opening remarks are better.

I think a good opening is half the success. The information that a client in the negotiation usually gets is much more profound than the next 10 minutes. Before the opening, you can have a little chat with the customers to create a natural and open atmosphere, but you don't have to gossip too long, wasting your time to visit, and attract others' attention at the beginning. The effective way is to let the customer know what interests he can get, and the advantage of using the opening technique is to establish the direction and focus of your dialogue with the customer, so that the customer will know that he has considered his interest and needs in the year, let the other party be prepared, and then make the flow of information, so as to ensure the effective use of your and customer's time, so that the customer can synchronize with you.

Second, ask questions.

In face-to-face sales, salesmen should stimulate customers' purchase in a natural way. desire 。 By asking questions, we can get the following conclusions: find out what is actually in the minds of the customers; find out the real motives of the customers; find out what the customers believe; by asking questions, you have control and guide their attention to the state you want. However, remember that when you ask questions to customers, you must get some positive answers from customers' mouths, such as "yes", "yes" and so on. This will make customers feel comfortable.

Third, praise your customers from time to time.

Carnegie said, "one of the weaknesses of human nature is to like others to praise". If everyone can feel that they can boast, if a salesperson can grasp the psychology of customers well and make good use of them, they will be able to get close to customers successfully. Starting sales with praise will be easy to get customers' good impression on themselves, and the hope of sales success will also increase greatly.

Of course, complimenting the other side is not a good word. It can be effective if you exaggerate two sentences. If the method is improper, it will have the opposite effect. Therefore, when using the compliment method, the salesperson must see the target, understand the situation, choose the right time, and praise the right way. At the same time, your compliments must be sincere and let your customers feel that your compliments are from the bottom of your heart. Praise is a more important part of sales skills. If you learn and practice well and use this skill, you will surely get more and more orders.

Fourth, seize the hearts of customers, a definite success or failure.

In fact, many salesmen have good eloquence, but there are not many good salesmen who can impress their customers. The reason is that all salesmen say the same thing. So if you want to be successful, you must be different and have better eloquence. As a salesperson, in sales negotiations, if you can grasp each other's psychology, you can "win by one word" or "one word can fail".

The so-called "one word victory" means that when it comes to the other's heart, it moves the other side and achieves its own purpose. The so-called "one word" and "defeat" means that your words do not speak of others' hearts and people do not like to hear them. For sales, to seize the hearts of customers is a good tool to persuade customers and a guarantee to seize the initiative. Only by grasping the hearts of customers can customers step by step, step by step, arouse customers' desire to buy, make them produce the impulse of having such goods, and prompt and guide customers to take purchase actions.

Fifth, don't say negative things.

The positive and negative words, or affirmative and negativity, are another important thing to pay attention to when speaking. important On the other hand, in general, those who are silent, gloomy, and cold will be discouraged if they listen. Just as it is difficult to have a good mood in the misty weather, it is hard to expect customers to react positively to such a topic. Good salespeople are usually cheerful, and often smile, which makes people feel very comfortable. Their words are also positive, affirmative and dynamic.

Sixth, think of the client and stand on the other side's position.

Throughout the day, how many salesmen are busy all day, but they never get any results. Why? Because they are only thinking about their own needs, and do not imagine customers and anger need to buy anything. If there is such a need, they will go shopping on their own. On the contrary, if salesmen can understand their services and help people solve problems, people will pay for their things in this case.

Everyone needs to satisfy himself and understand the needs of others, so that he can get the appreciation of others and get others' kindness and welcome.

Seventh, expression is a silent language.

Expression is the outward manifestation of a person's inner spirit. It is a natural manifestation. It is not a pretense. No one can pretend to be moved. If you want to sell yourself, you must have a sincere attitude and a sincere attitude. You will produce an emotional expression that will infect customers.

I think nonverbal behavior is far more influential than speech when nonverbal acts conflict with the content of speech. In other words, contact, posture, gesture and face are more important than words and determine the feeling of information transmission. Therefore, you must be consistent with your actions in front of customers. Therefore, when you communicate with customers, you want to reach a rapport with each other quickly, you need to understand that speech and body language are important factors for establishing affinity.

Eighth, avoid disputes with customers.

Sales people have heard a phrase: "customers are always right". Because of dispute It will make customers feel unpleasant, so he will never want to buy the product you introduced. A salesperson's purpose is to sell goods instead of showing off his knowledge or talent. Therefore, salesmen must be modest and courteous and always be modest with their customers' consultants. If you want to achieve the goal of selling goods, you must first establish good relationships with customers, don't be unreasonable, and don't immediately contradict your customers when you meet customers. Product, and the person you are facing is the person who may accept your product.

So, he is your God. If you think about it, what good will you do if you offend God? So no matter what the situation is, you should make the customer respected everywhere, instead of criticizing his image. If you have to put forward different opinions or correct others, you should try to speak as much as possible and do everything you want to do.

Ninth, lend your mouth to others.

Strangers, strangers meet, how to let the other side know that you are friends of his friends, relatives of relatives, obviously very farfetched, but ordinary people will not refute friends' face, not to let you eat a closed door, especially with the other party's first meeting is particularly important. However, the information provided by the third party can not be used as a whole, and should be chosen according to needs. At the same time, we must also clearly understand the relationship between the third party and the entrusted party. This is very important. Otherwise, it may be counterproductive. It's a shortcut to sell people by borrowing words from the population.

Tenth, listen more and speak less.

When God created man, why did he give man a mouth and two ears? So that we can listen more and less when we sell. Salesmen should hold the principle of saying three points and listening to seven points. Salespeople should realize that when they speak, they should pay attention to what customers say and listen to customers, so that they can speak out what customers like to hear. The purpose of speaking is to understand each other's heart, let the other person say, you can grasp each other's mind, your words are just an introduction, as long as the need to draw out the other's internal needs, you can have targeted persuasion.

The correct understanding of the importance of sales skills in sales and without hesitation persisting in intensifying practice is a must for every person who has made achievements in the sales field. It can make you an excellent sales person.