Kingcamp Held The Spring And Summer New Product Ordering Meeting In Beijing In 2011.
A few days ago, the family outdoor leadership brand KingCamp held the spring and summer new product ordering meeting in Beijing in 2011. At the beginning of the meeting, Xu Guoqing, President of KingCamp, pointed out that the prevalence of "Outdoors" concept marked the arrival of the outdoor golden age, and the idea of "comfort, ease, sharing and environmental protection" positioned as "family outdoor" KingCamp was just consistent with the "Outdoors". Therefore, KingCamp will continue to enhance brand promotion and carry out the "family outdoor" in all directions.
According to different uses, the new products of spring and summer in 2011 can be divided into walking series, happy travel series, and cities.
Leisure time
Series.
Hiking Series uses high quality modern fiber technology to ensure excellent respirability, shape retention, quick drying and fixation, and serve outdoor sports enthusiasts.
Toughness
Materials for moisture absorption, quick drying, antibacterial and deodorant and comfortable clothing are specially designed for simple outdoor travel; the urban leisure series adopts hi-tech functional fabrics, which combines the fashionable leisure and outdoor sports perfectly, and is suitable for the urban population who striving for excellence.
On the basis of in-depth investigation of the habits of outdoor sports enthusiasts, KingCamp integrates the original scientific and technological elements, launches dozens of new styles and deep brand shoes, opens the market with selected products and opens up the market with the help of innovative design; the KingCamp backpack adds new products for the casual sportsman while guaranteeing the original category, and is unique in reducing sports fatigue and beautiful color matching guide.
Trend
In addition, KingCamp also launched a series of colorful equipment, including a total of more than ten new products, selected "lattice" elements run through it, providing a full range of products for outdoor leisure activities.
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